{"podcast":{"title":"The Brands On Brands Podcast","slug":"the-brands-on-brands-podcast-675550","podcast_index_feed_id":675550,"rss_url":"https://brandsonbrandsonbrands.libsyn.com/rss","website_url":"https://www.brandsonbrands.com","image_url":"https://static.libsyn.com/p/assets/1/7/5/0/17509aad9c00deb95f2e77a3093c12a1/Brands_On_Brands_Podcast_2024_2_3000x3000-20241120-trdmbprrxp.png","author":"Brandon Birkmeyer","episode_count":353,"summary":"The Brands On Brands podcast with Brandon Birkmeyer brings you personal branding, career, and leadership tips every week! Brands On Brands is a top 10 personal branding podcast for executives, consultants, coaches, content creators & entrepreneurs! Learn how to build authority and position yourself as #1 in your industry from the world's top personal branding and content marketing experts. Want more? Get our personal branding and creator economy newsletter, Brands On Brands Weekly at: https://www.brandsonbrands.com Your host, Brandon Birkmeyer, spent 18 years crafting the marketing and brand strategy for Forbes Top 100 Brands at the largest ad agencies in the U.S. Today, he is a personal branding coach working with speakers, authors, coaches, consultants, executives, and other creators. Learn more about Brandon and his bestselling book, Front & Center Leadership at: https://www.brandonbirkmeyer.com","last_synced_at":"2026-06-05T08:20:00.548379+00:00","page_url":"https://stenobird.com/podcast/the-brands-on-brands-podcast-675550"},"episode":{"title":"How to Own Your Story Online with Kristi Piehl | Ep. 336","slug":"how-to-own-your-story-online-with-kristi-piehl-ep-336","published_at":"2025-12-17T20:03:00+00:00","page_url":"https://stenobird.com/podcast/the-brands-on-brands-podcast-675550/how-to-own-your-story-online-with-kristi-piehl-ep-336","show_page_url":"https://stenobird.com/podcast/the-brands-on-brands-podcast-675550","url":"https://www.brandsonbrands.com","audio_url":"https://dts.podtrac.com/redirect.mp3/traffic.libsyn.com/secure/brandsonbrandsonbrands/Kristi_Piehl_Interview_-_Audio.mp3?dest-id=1245077","summary":"Unlocking Digital Leadership: Embracing Your Online Presence with Kristi Piehl. In this episode, featuring Emmy Award-winning journalist and CEO of Media Minefield, Kristi Piehl, we delve into the critical importance of digital leadership in today's world. Kristi discusses how modern leaders need to be as comfortable with online platforms and social media as past leaders were with traditional communication methods. This engaging conversation covers the importance of owning your story, overcoming the fear of posting, and using social media as a force for good. Kristi also shares personal anecdotes and practical examples from her book, 'Flip Your Script,' providing a comprehensive guide to building an authentic and impactful digital presence. 01:30 The Importance of Digital Leadership 03:29 Personal Branding and Storytelling 05:24 Creating Authentic Content 09:28 The Power of Vulnerability and Authenticity 16:25 Leveraging Social Media for Good 31:00 Final Thoughts and Encouragement This is the Brands On Brands Podcast with Brandon Birkmeyer www.brandsonbrands.com Don't forget to get your own personal branding scorecard at: https://www.brandsonbrands.com/scorecard CONNECT WITH ME Connect with me on social media: https://www.brandsonbrands.com/mylinks READ MY BOOK - FRONT & CENTER LEADERSHIP I launched a new book and author website. Check it out here. https://www.brandonbirkmeyer.com/fcl CHECK OUT MY COURSES Get tactical trainings and access to one-on-one coaching! https://www.brandsonbrands.com/courses SUBSCRIBE TO THE NEWSLETTER Get the latest news and trends on all things personal branding and the creator economy. https://www.brandsonbrands.com/newsletter","meta_description":"Unlocking Digital Leadership: Embracing Your Online Presence with Kristi Piehl. In this episode, featuring Emmy Award-winning journalist and CEO of Media…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2387,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-brands-on-brands-podcast-675550/episodes/how-to-own-your-story-online-with-kristi-piehl-ep-336/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-brands-on-brands-podcast-675550/how-to-own-your-story-online-with-kristi-piehl-ep-336.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}