{"podcast":{"title":"The Brand & Market Podcast - Turning Airbnb Listings into Legacies","slug":"the-brand-market-podcast-turning-airbnb-listings-into-legacies-6727214","podcast_index_feed_id":6727214,"rss_url":"https://feeds.captivate.fm/the-brand-and-market-podcast/","website_url":"https://www.brandandmarket.co","image_url":"https://artwork.captivate.fm/2a3c085f-f971-4820-9ba8-5fa60de9d0db/I7yuUr4kBXV_j58nCKd9nfGj.png","author":"Ali Haney, AirBnb Host","episode_count":106,"summary":"A podcast for Airbnb hosts who want more than just bookings—they want a brand that guests remember. Hosted by Ali Haney, a Superhost for over six years with 200+ 5-star reviews, each episode dives into the real-world strategies that turn short-term rentals into standout experiences. You’ll get practical insights on branding, marketing, and guest experience that help you increase nightly rates, attract your ideal guests, and make your Airbnb business work for you. Plus, hear from experts in real estate, design, and hospitality sharing tips you can implement right away. No fluff. No guessing. Just actionable advice for Airbnb hosts ready to elevate their listings and create a business that lasts.","last_synced_at":"2026-07-22T22:18:04.959041+00:00","page_url":"https://stenobird.com/podcast/the-brand-market-podcast-turning-airbnb-listings-into-legacies-6727214"},"episode":{"title":"77: A Behind-The-Scenes Look at My 2026 Short-Term Rental Marketing Strategy","slug":"77-a-behind-the-scenes-look-at-my-2026-short-term-rental-marketing-strategy","published_at":"2026-01-07T10:00:00+00:00","page_url":"https://stenobird.com/podcast/the-brand-market-podcast-turning-airbnb-listings-into-legacies-6727214/77-a-behind-the-scenes-look-at-my-2026-short-term-rental-marketing-strategy","show_page_url":"https://stenobird.com/podcast/the-brand-market-podcast-turning-airbnb-listings-into-legacies-6727214","url":"https://the-brand-and-market-podcast.captivate.fm/episode/a-behind-the-scenes-look-at-my-2026-short-term-rental-marketing-strategy","audio_url":"https://episodes.captivate.fm/episode/315c44ee-8638-49e9-a503-81ac2f7d87ab.mp3","summary":"Are you looking for fresh advice for marketing your short-term rental in 2026? In today’s episode, I’m giving you a behind-the-scenes look at how I personally am marketing my properties based on up-to-date market research and knowledge. Listen in for my strategy to increase revenue, referrals, and overall bookings this year. Time-stamps: Analyzing current social media trends (2:58) 2026 influencer strategy (8:28) Leveraging local partnerships (12:16) Short-Term Rental Acquisition (15:43) Additional affiliate income from within our rentals (16:35) Taking advantages of services via The Host Co. (19:23) Pulling guests to your direct booking site (21:50) SEO vs. GEO (26:25) Waitlist and email marketing strategy (29:44) Mentioned in This Episode: Short-Term Rental Acquisition Checklist: brandandmarket.myflodesk.com/str-acquisition-checklist Connect with Ali: Book a discovery call with Ali: brandandmarket.17hats.com/p#/scheduling Website: brandandmarket.co Instagram: instagram.com/brandandmarket.co","meta_description":"Are you looking for fresh advice for marketing your short-term rental in 2026? In today’s episode, I’m giving you a behind-the-scenes look at how I person…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2075,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-brand-market-podcast-turning-airbnb-listings-into-legacies-6727214/episodes/77-a-behind-the-scenes-look-at-my-2026-short-term-rental-marketing-strategy/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-brand-market-podcast-turning-airbnb-listings-into-legacies-6727214/77-a-behind-the-scenes-look-at-my-2026-short-term-rental-marketing-strategy.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}