{"podcast":{"title":"The Brand & Market Podcast - Turning Airbnb Listings into Legacies","slug":"the-brand-market-podcast-turning-airbnb-listings-into-legacies-6727214","podcast_index_feed_id":6727214,"rss_url":"https://feeds.captivate.fm/the-brand-and-market-podcast/","website_url":"https://www.brandandmarket.co","image_url":"https://artwork.captivate.fm/2a3c085f-f971-4820-9ba8-5fa60de9d0db/I7yuUr4kBXV_j58nCKd9nfGj.png","author":"Ali Haney, AirBnb Host","episode_count":106,"summary":"A podcast for Airbnb hosts who want more than just bookings—they want a brand that guests remember. Hosted by Ali Haney, a Superhost for over six years with 200+ 5-star reviews, each episode dives into the real-world strategies that turn short-term rentals into standout experiences. You’ll get practical insights on branding, marketing, and guest experience that help you increase nightly rates, attract your ideal guests, and make your Airbnb business work for you. Plus, hear from experts in real estate, design, and hospitality sharing tips you can implement right away. No fluff. No guessing. Just actionable advice for Airbnb hosts ready to elevate their listings and create a business that lasts.","last_synced_at":"2026-07-22T22:18:04.959041+00:00","page_url":"https://stenobird.com/podcast/the-brand-market-podcast-turning-airbnb-listings-into-legacies-6727214"},"episode":{"title":"76: Branding for Your Short-Term Rental: The Homestead at Cunningham Creek [An Airbnb Branding Case Study]","slug":"76-branding-for-your-short-term-rental-the-homestead-at-cunningham-creek-an-airbnb-branding-case-study","published_at":"2025-12-31T10:00:00+00:00","page_url":"https://stenobird.com/podcast/the-brand-market-podcast-turning-airbnb-listings-into-legacies-6727214/76-branding-for-your-short-term-rental-the-homestead-at-cunningham-creek-an-airbnb-branding-case-study","show_page_url":"https://stenobird.com/podcast/the-brand-market-podcast-turning-airbnb-listings-into-legacies-6727214","url":"https://the-brand-and-market-podcast.captivate.fm/episode/branding-for-your-short-term-rental-the-homestead-at-cunningham-creek-an-airbnb-branding-case-study","audio_url":"https://episodes.captivate.fm/episode/b2be202c-9d3c-4d92-b010-d947e92118f7.mp3","summary":"Is your rental’s branding impacting its success? In today’s episode, I’m giving you a behind-the-scenes look at the brand design of The Homestead at Cunningham Creek. This property is extra special to me, as it belongs to my in-laws. Listen in to hear about our choices regarding the brand theme, design, and the brand visuals for the property. Time-stamps: The story behind the name (2:13) Creating themes through branding (7:55) Understanding our ideal guest avatar (10:39) What differentiates our rental from others nearby (14:44) How the brand theme is reflected in the interior design (20:05) Brand visuals and the intentional design decisions (22:45) Incorporating brand visuals throughout your property (26:11) Mentioned in This Episode: The Homestead at Cunningham Creek on Airbnb: airbnb.com/rooms The Homestead at Cunningham Creek on Instagram: instagram.com/homesteadatcc The Homestead at Cunningham Creek Blog Post: brandandmarket.co/blog/short-term-rental-branding-case-study-homestead-cunningham-creek Connect with Ali: Book a discovery call with Ali: brandandmarket.17hats.com/p#/scheduling Website: brandandmarket.co Instagram: instagram.com/brandandmarket.co","meta_description":"Is your rental’s branding impacting its success? In today’s episode, I’m giving you a behind-the-scenes look at the brand design of The Homestead at Cunni…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1865,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-brand-market-podcast-turning-airbnb-listings-into-legacies-6727214/episodes/76-branding-for-your-short-term-rental-the-homestead-at-cunningham-creek-an-airbnb-branding-case-study/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-brand-market-podcast-turning-airbnb-listings-into-legacies-6727214/76-branding-for-your-short-term-rental-the-homestead-at-cunningham-creek-an-airbnb-branding-case-study.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}