{"podcast":{"title":"Brand & Market - Turning Airbnb Listings into Legacies","slug":"the-brand-market-podcast-turning-airbnb-listings-into-legacies-6727214","podcast_index_feed_id":6727214,"rss_url":"https://feeds.captivate.fm/the-brand-and-market-podcast/","website_url":"https://www.brandandmarket.co","image_url":"https://artwork.captivate.fm/2a3c085f-f971-4820-9ba8-5fa60de9d0db/I7yuUr4kBXV_j58nCKd9nfGj.png","author":"Ali Haney, AirBnb Host","episode_count":116,"summary":"A podcast for Airbnb hosts who want more than just bookings—they want a brand that guests remember. Hosted by Ali Haney, a Superhost for over six years with 200+ 5-star reviews, each episode dives into the real-world strategies that turn short-term rentals into standout experiences. You’ll get practical insights on branding, marketing, and guest experience that help you increase nightly rates, attract your ideal guests, and make your Airbnb business work for you. Plus, hear from experts in real estate, design, and hospitality sharing tips you can implement right away. No fluff. No guessing. Just actionable advice for Airbnb hosts ready to elevate their listings and create a business that lasts.","last_synced_at":"2026-09-17T22:19:08.701900+00:00","page_url":"https://stenobird.com/podcast/the-brand-market-podcast-turning-airbnb-listings-into-legacies-6727214"},"episode":{"title":"111: Building Your Dream STR Portfolio with Zack Metcalf","slug":"111-building-your-dream-str-portfolio-with-zack-metcalf","published_at":"2026-08-26T10:00:00+00:00","page_url":"https://stenobird.com/podcast/the-brand-market-podcast-turning-airbnb-listings-into-legacies-6727214/111-building-your-dream-str-portfolio-with-zack-metcalf","show_page_url":"https://stenobird.com/podcast/the-brand-market-podcast-turning-airbnb-listings-into-legacies-6727214","url":"https://the-brand-and-market-podcast.captivate.fm/episode/building-your-dream-str-portfolio-with-zack-metcalf","audio_url":"https://episodes.captivate.fm/episode/be31a5bc-5268-4424-a2b5-fc5f7896c856.mp3","summary":"Description: How does a multi-passionate entrepreneur build their dream brand and portfolio? In today’s episode, I’m chatting with friend and client Zack Metcalf. Zack has been my client for two projects, including his micro-resort in Joshua Tree as well as building a community-focused platform for men’s self-improvement. Time-stamps: Meet Zack Metcalf (1:48) Zack’s first property and its evolution (2:53) The micro-resort name change story (9:46) Incorporating core values into the brand (14:49) How brand strategy impacted the rest of the project (17:24) Zack’s next big property, Stone Tavern (20:43) Building a partnership with an international company (30:44) How lessons from INTRVL apply to Stone Tavern (33:28) Zack’s latest project, LNGLIV (35:08) Mentioned in This Episode: Action Academy Podcast Episode: actionacademypod.com/from-a-400k-career-to-a-240-acre-micro-resort Zack Metcalf Instagram: instagram.com/zackmetcalf_ Stay INTRVL: stayintrvl.com Stay INTRVL Instagram: instagram.com/stayintrvl LNGLIV: lngliv.com LNGLIV Instagram: instagram.com/lng_liv Connect with Ali: Website: brandandmarket.co Instagram: instagram.com/brandandmarket.co Book a discovery call with Ali: brandandmarket.17hats.com/p#/scheduling","meta_description":"Description: How does a multi-passionate entrepreneur build their dream brand and portfolio? In today’s episode, I’m chatting with friend and client Zack…","key_points":[],"chapters":[],"topics":[],"duration_seconds":3095,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-brand-market-podcast-turning-airbnb-listings-into-legacies-6727214/episodes/111-building-your-dream-str-portfolio-with-zack-metcalf/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-brand-market-podcast-turning-airbnb-listings-into-legacies-6727214/111-building-your-dream-str-portfolio-with-zack-metcalf.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}