{"podcast":{"title":"The Brand Called You","slug":"the-brand-called-you-1170976","podcast_index_feed_id":1170976,"rss_url":"https://anchor.fm/s/a19b694/podcast/rss","website_url":"https://tbcy.in","image_url":"https://d3t3ozftmdmh3i.cloudfront.net/production/podcast_uploaded_nologo/1594573/1594573-1605352754933-c7865eb48ba2d.jpg","author":"The Brand Called You","episode_count":3667,"summary":"Welcome to ‘The Brand Called You’, a platform that brings you Leadership Lessons, Knowledge, Experience and Wisdom from leading Global personalities from diverse backgrounds, who have contributed significantly to make the world a better place. Listen to the brightest minds from the world of business, startups, technology, professionals, arts and social sector. Stay in the know as we talk to high achievers and gurus from across the world. Find out what is shaping the world.","last_synced_at":"2026-08-01T14:20:13.414614+00:00","page_url":"https://stenobird.com/podcast/the-brand-called-you-1170976"},"episode":{"title":"Ensuring Food & Water Safety: Insights from Jyoti Bhasin, Managing Director, India & Middle East, NSF","slug":"ensuring-food-water-safety-insights-from-jyoti-bhasin-managing-director-india-middle-east-nsf","published_at":"2026-05-17T07:15:00+00:00","page_url":"https://stenobird.com/podcast/the-brand-called-you-1170976/ensuring-food-water-safety-insights-from-jyoti-bhasin-managing-director-india-middle-east-nsf","show_page_url":"https://stenobird.com/podcast/the-brand-called-you-1170976","url":"https://podcasters.spotify.com/pod/show/tbcy/episodes/Ensuring-Food--Water-Safety-Insights-from-Jyoti-Bhasin--Managing-Director--India--Middle-East--NSF-e3jepd7","audio_url":"https://anchor.fm/s/a19b694/podcast/play/120071015/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-4-16%2F424262118-44100-2-5d82a3e3ff4d1.mp3","summary":"In this insightful episode of TBCY, we sit down with Jyoti Bhasin, Managing Director for India and the Middle East at NSF, a global leader in standards and certification committed to protecting and improving human health and the environment. With over three decades of cross-sector experience, Jyoti Bhasin discusses the evolution of her leadership philosophy, NSF’s global mission, how technology and AI are transforming food and water safety, and the growing importance of certification for consumers worldwide. Discover how NSF maintains impartiality while working with regulators, the role of local capabilities in addressing diverse markets, and the unique challenges of ensuring food and water safety in today’s complex ecosystem. Jyoti Bhasin also addresses emerging risks such as supply chain disruptions, traceability, microplastics, and policy gaps in India’s regulatory landscape. Whether you’re a business leader, policymaker, or conscious consumer, this conversation provides valuable perspectives on the present and future of global public health, safety standards, and leadership diversity. Don’t forget to like, comment, and subscribe for more leadership insights!","meta_description":"In this insightful episode of TBCY, we sit down with Jyoti Bhasin, Managing Director for India and the Middle East at NSF, a global leader in standards an…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1618,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-brand-called-you-1170976/episodes/ensuring-food-water-safety-insights-from-jyoti-bhasin-managing-director-india-middle-east-nsf/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-brand-called-you-1170976/ensuring-food-water-safety-insights-from-jyoti-bhasin-managing-director-india-middle-east-nsf.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}