{"podcast":{"title":"The Bliss Business Podcast","slug":"the-bliss-business-podcast-7082902","podcast_index_feed_id":7082902,"rss_url":"https://anchor.fm/s/f08fbcb8/podcast/rss","website_url":"https://www.theblisspodcast.com/","image_url":"https://d3t3ozftmdmh3i.cloudfront.net/staging/podcast_uploaded_nologo/40259518/40259518-1705011175077-1bceb90a8572a.jpg","author":"Zero Company","episode_count":330,"summary":"The Bliss Business Podcast. B.L.I.S.S. stands for Build Love Into Scalable Systems. The Bliss Business Podcast emerges as a sanctuary where the principles of empathy, love, and conscious awareness in business are not just discussed — they are celebrated and sought after. \"The Bliss Business Podcast’s mission is to spread empathy, connection and consciousness in business.”","last_synced_at":"2026-06-26T08:20:23.957622+00:00","page_url":"https://stenobird.com/podcast/the-bliss-business-podcast-7082902"},"episode":{"title":"Marketing With Purpose Kit: Aligning Marketing with Business Growth","slug":"marketing-with-purpose-kit-aligning-marketing-with-business-growth","published_at":"2026-05-20T15:12:32+00:00","page_url":"https://stenobird.com/podcast/the-bliss-business-podcast-7082902/marketing-with-purpose-kit-aligning-marketing-with-business-growth","show_page_url":"https://stenobird.com/podcast/the-bliss-business-podcast-7082902","url":"https://podcasters.spotify.com/pod/show/zero-company/episodes/Marketing-With-Purpose-Kit-Aligning-Marketing-with-Business-Growth-e3jl9n9","audio_url":"https://anchor.fm/s/f08fbcb8/podcast/play/120284329/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-4-20%2F424547225-44100-2-3f8750463bcb8.mp3","summary":"Marketing works best when every campaign, metric, and strategy is tied to real business goals. Without alignment, even high-performing marketing efforts can miss the bigger picture. In this week’s Marketing With Purpose Kit from The Bliss Business Podcast , we’re joined by Kevan Zameni, Digital Marketing Specialist at Zero Company . At Zero Company, Kevan specializes in creating, managing, and optimizing complex PPC campaigns across platforms including Google Ads, Reddit, Facebook/Instagram, Twitter, and LinkedIn. He has worked with clients across multiple industries, aligning marketing strategies with critical business KPIs while improving SEO performance through on-site optimization, content strategy, and technical best practices. His data-driven approach focuses on connecting marketing execution directly to measurable business growth. 🎙️ Hosted by Tullio Siragusa 🎧 Produced by Martha Huerta 🧭 In this episode, we explore: • Why aligning marketing with business growth matters more than ever • Connecting campaign performance to meaningful KPIs • Building scalable PPC and SEO strategies that support growth • Turning analytics into smarter marketing decisions 🎧 If you’re looking to better connect your marketing efforts to measurable business outcomes, this conversation offers practical insight into performance-driven growth strategies.","meta_description":"Marketing works best when every campaign, metric, and strategy is tied to real business goals. Without alignment, even high-performing marketing efforts c…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1569,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-bliss-business-podcast-7082902/episodes/marketing-with-purpose-kit-aligning-marketing-with-business-growth/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-bliss-business-podcast-7082902/marketing-with-purpose-kit-aligning-marketing-with-business-growth.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}