{"podcast":{"title":"The Bleeders: about book writing & publishing","slug":"the-bleeders-about-book-writing-publishing-5493360","podcast_index_feed_id":5493360,"rss_url":"https://www.spreaker.com/show/5574561/episodes/feed","website_url":"https://www.bleeders.co/","image_url":"https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/751d306b2bb64d2011a1198b84da9310.jpg","author":"Courtney Kocak","episode_count":85,"summary":"The Bleeders is a podcast (and support group!) about book writing and publishing. Transparent conversations with authors, agents, and people in the publishing industry about how to write and sell books. The title is a nod to the famous (potentially misattributed) Hemingway quote: “There is nothing to writing. All you do is sit down at a typewriter and bleed.” Sign up for The Bleeders companion Substack! https://thebleeders.substack.com/welcome","last_synced_at":"2026-07-09T02:17:09.577584+00:00","page_url":"https://stenobird.com/podcast/the-bleeders-about-book-writing-publishing-5493360"},"episode":{"title":"How TikTok, Substack, AI & the Creator Economy Are Changing the Business of Being a Writer with Jane Friedman","slug":"how-tiktok-substack-ai-the-creator-economy-are-changing-the-business-of-being-a-writer-with-jane-friedman","published_at":"2026-05-08T12:30:02+00:00","page_url":"https://stenobird.com/podcast/the-bleeders-about-book-writing-publishing-5493360/how-tiktok-substack-ai-the-creator-economy-are-changing-the-business-of-being-a-writer-with-jane-friedman","show_page_url":"https://stenobird.com/podcast/the-bleeders-about-book-writing-publishing-5493360","url":"https://www.spreaker.com/episode/how-tiktok-substack-ai-the-creator-economy-are-changing-the-business-of-being-a-writer-with-jane-friedman--71918782","audio_url":"https://dts.podtrac.com/redirect.mp3/api.spreaker.com/download/episode/71918782/bleeders_e82_jane_friedman_5_8_26.mp3","summary":"Welcome, writers and book lovers. The Bleeders is a podcast about book writing and publishing. Make sure you subscribe to the companion Substack : https://thebleeders.substack.com/welcome Today’s guest is publishing expert, author, and newsletter pioneer Jane Friedman, a 25+ year industry veteran and the author of The Business of Being a Writer . She talks candidly about how the publishing industry has transformed in the creator economy era—and why building a sustainable writing career today requires far more than just landing a book deal. In this episode, Jane breaks down the transformative shifts reshaping publishing, from the rise of Substack, TikTok, and direct-to-reader marketing to the growing legitimacy of self-publishing and hybrid publishing models. We get into why entrepreneurial authors are thriving, how video platforms are driving book sales in surprising ways, and why newsletters and email lists remain one of the most powerful tools for writers. We also talk about platform building, ownership and rights, bestseller lists, audiobook strategy, and how today’s authors are thinking differently about control, distribution, and long-term career sustainability. Plus, Jane shares her nuanced take on AI’s growing role in publishing—from the ethical outrage surrounding copyrighted training data to the practical ways writers are already using AI for research, brainstorming, and marketing support, and why writers who completely ignore AI may eventually put themselves at a disadvantage. Subscribe to Jane's industry newsletter The Bottom Line . Follow her on Instagram @janefriedman, and buy your copy of The Business of Being a Writer on Bookshop.org , Amazon , or wherever books are sold! Get your copy of Courtney's debut memoir Girl Gone Wild from ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book…","meta_description":"Welcome, writers and book lovers. The Bleeders is a podcast about book writing and publishing. Make sure you subscribe to the companion Substack : https:/…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2692,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-bleeders-about-book-writing-publishing-5493360/episodes/how-tiktok-substack-ai-the-creator-economy-are-changing-the-business-of-being-a-writer-with-jane-friedman/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-bleeders-about-book-writing-publishing-5493360/how-tiktok-substack-ai-the-creator-economy-are-changing-the-business-of-being-a-writer-with-jane-friedman.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}