{"podcast":{"title":"The Best Ever CRE Show","slug":"the-best-ever-cre-show-740347","podcast_index_feed_id":740347,"rss_url":"https://feeds.megaphone.fm/BCRRB8131125356","website_url":"https://www.bestevercre.com/","image_url":"https://megaphone.imgix.net/podcasts/8ecb114c-9ad0-11ef-97a4-3b64c6112677/image/aaa91b2628ea36a172306cfe5b8a702b.jpg?ixlib=rails-4.3.1&max-w=3000&max-h=3000&fit=crop&auto=format,compress","author":"Best Ever CRE","episode_count":4271,"summary":"Welcome to the Best Ever CRE Show, the world’s longest-running daily COMMERCIAL real estate podcast. Founded by Joe Fairless, a co-founder of Ashcroft Capital who went from buying $35,000 homes to controlling more than $2.7 billion in real estate assets, the Best Ever CRE Show provides commercial real estate expert insights, education, and timely information to our community of active and passive investors who want to build wealth, build a legacy, and do more good in the world. So if you want the real stories behind the good, the bad, and the worst ever deals — plus, insights into what really goes on in commercial real estate investing — you’re in the right place. Our hosts interview commercial real estate experts every day to uncover secrets and strategies YOU can use to become a better, more informed investor. This is the Best Ever CRE show.","last_synced_at":"2026-07-13T16:23:09.117185+00:00","page_url":"https://stenobird.com/podcast/the-best-ever-cre-show-740347"},"episode":{"title":"JF 4235: Fund Managers, Portfolio Deals and Capital Growth ft. George Salas","slug":"jf-4235-fund-managers-portfolio-deals-and-capital-growth-ft-george-salas","published_at":"2026-05-11T08:00:00+00:00","page_url":"https://stenobird.com/podcast/the-best-ever-cre-show-740347/jf-4235-fund-managers-portfolio-deals-and-capital-growth-ft-george-salas","show_page_url":"https://stenobird.com/podcast/the-best-ever-cre-show-740347","url":"https://traffic.megaphone.fm/BCRRB2108534457.mp3?updated=1777646991","audio_url":"https://traffic.megaphone.fm/BCRRB2108534457.mp3?updated=1777646991","summary":"Richard McGirr interviews George Salas, who breaks down how he’s scaled his capital raising by focusing on fund-of-funds relationships instead of relying on traditional retail investors. He explains how partnering with established capital raisers allowed him to bypass building a full marketing engine early on, accelerating growth and helping him raise over $4M. George shares how structuring deals around specific portfolios rather than blind pool funds made his offering more attractive to fund managers, especially when he lacked a long fund track record. He also dives into his process for building relationships through in-person events, refining follow-up systems, and leveraging CRM tools to stay organized. The episode wraps with actionable strategies around email marketing, investor nurturing, and scaling capital through both institutional partnerships and emerging retail channels. George Salas Current role: Chief Executive Officer of Empress Capital, Founder of Creative STR Wealth Based in: Houston, Texas Where to find them: https://www.linkedin.com/in/georgesalas360/ EmpressCapitalGroup.com Book your free demo today at bill.com/bestever and get a $100 Amazon gift card. Visit https://m1.com/ for more info. Podcast production done by⁠ ⁠Outlier Audio⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices","meta_description":"Richard McGirr interviews George Salas, who breaks down how he’s scaled his capital raising by focusing on fund-of-funds relationships instead of relying…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1923,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-best-ever-cre-show-740347/episodes/jf-4235-fund-managers-portfolio-deals-and-capital-growth-ft-george-salas/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-best-ever-cre-show-740347/jf-4235-fund-managers-portfolio-deals-and-capital-growth-ft-george-salas.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}