{"podcast":{"title":"The Art Marketing Podcast","slug":"the-art-marketing-podcast-903519","podcast_index_feed_id":903519,"rss_url":"https://artmarketingpodcast.libsyn.com/rss","website_url":"http://artmarketingpodcast.libsyn.com/podcast","image_url":"https://static.libsyn.com/p/assets/8/a/6/e/8a6e08f3e3a01a98e55e3c100dce7605/2-20240510-26hmca58zc.png","author":"Art Storefronts","episode_count":234,"summary":"Artists and Photographers have a marketing problem. Let's fix that. Whether you're an emerging artist, a seasoned professional, or an art marketer, this podcast provides the insights you need to sell your art online and off. Join Patrick from Art Storefronts as he explores the latest trends in art marketing; featuring expert interviews, success stories, current events and trends, and deep-dive tactical marketing advice to help you thrive in the art world.","last_synced_at":"2026-07-25T20:19:29.130897+00:00","page_url":"https://stenobird.com/podcast/the-art-marketing-podcast-903519"},"episode":{"title":"The January Reset: One Metric, One Goal, One Plan","slug":"the-january-reset-one-metric-one-goal-one-plan","published_at":"2026-01-17T16:22:00+00:00","page_url":"https://stenobird.com/podcast/the-art-marketing-podcast-903519/the-january-reset-one-metric-one-goal-one-plan","show_page_url":"https://stenobird.com/podcast/the-art-marketing-podcast-903519","url":"https://artmarketingpodcast.libsyn.com/the-january-reset-one-metric-one-goal-one-plan","audio_url":"https://traffic.libsyn.com/secure/artmarketingpodcast/The_January_Reset_One_Metric_One_Goal_One_Plan_edited_audio.mp3?dest-id=472290","summary":"INTRO It's January. Everyone's planning. But most artists are tracking the wrong numbers—followers, likes, email subscribers, website traffic. In this episode, we cut through the noise and focus on the ONE metric that actually predicts everything else in your art business: new customers acquired per year. Want to join Patrick for a live webinar? He hosts one every Monday, Wednesday, and Friday. Register here: asf.today/webinar We'll cover: Why this single number matters more than anything else The \"lineup problem\" that keeps most artists stuck at 7-8 customers per year The 10x challenge: compete against your 2025 self, not other artists The compounding math that turns 70 customers into 1,500+ over 10 years Why \"tending the garden\" is the marketing shift you need to make A copy-paste AI prompt to build your entire 2026 plan in minutes THE PROMPT Copy and paste this into Art Helper, ChatGPT, Claude, Gemini, or Grok: I'm an artist planning my 2026 business growth. Help me create a customer acquisition plan. Here's my data from 2025: - Number of NEW customers acquired: [X] - My current product lineup: [list what you sell - wall art, prints, cards, originals, etc.] - Average price points: [list your price ranges] - How I currently get customers: [social media, art fairs, gallery, website, etc.] Based on the 10x framework: 1. Calculate my 2026 goal (10x my 2025 customers) 2. Break it down into monthly targets 3. Identify gaps in my lineup that could help me acquire more customers at different price points 4. Suggest 3-5 specific actions I can take each month to hit my target 5. Create a simple tracking system I can use Keep it practical and specific to my art business. I want to treat this like a real business, not a hobby. SOURCES Statistics cited in this episode: Repeat cu…","meta_description":"INTRO It's January. Everyone's planning. But most artists are tracking the wrong numbers—followers, likes, email subscribers, website traffic. In this epi…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1523,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-art-marketing-podcast-903519/episodes/the-january-reset-one-metric-one-goal-one-plan/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-art-marketing-podcast-903519/the-january-reset-one-metric-one-goal-one-plan.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}