{"podcast":{"title":"The Agency Profit Podcast","slug":"the-agency-profit-podcast-1151616","podcast_index_feed_id":1151616,"rss_url":"https://feeds.simplecast.com/oUhqStLi","website_url":"https://parakeeto.com/blog/","image_url":"https://image.simplecastcdn.com/images/d09aac90-9842-4abc-b7b0-e564939fbb78/15b9d8f3-2a7c-4093-ac06-c11b2c37a036/3000x3000/app-logo-dark-1.jpg?aid=rss_feed","author":"Marcel Petitpas","episode_count":229,"summary":"Welcome to the Agency Profit Podcast hosted by Marcel Petitpas, CEO and Co-Founder of Parakeeto. Finally, an agency podcast that isn't JUST about getting more clients. On the show, we bring in experts, agency owners and consultants to share their actionable tips for improving profitability and operational efficiency. Here, you'll learn what systems to implement in your business, what kind of KPI's to track, and benchmarks to aim for. How to manage things like capacity, utilization, billing rates, processes and procedures, what tools to use, mistakes to avoid and so, so much more. If you're tired of putting out fires, working long hours, and growing revenue but not profits, you're in the right place.","last_synced_at":"2026-07-29T12:18:08.258325+00:00","page_url":"https://stenobird.com/podcast/the-agency-profit-podcast-1151616"},"episode":{"title":"Where CFO Meets COO: Parakeeto's Unique Approach to Profitability, With Carson Pierce","slug":"where-cfo-meets-coo-parakeeto-s-unique-approach-to-profitability-with-carson-pierce","published_at":"2026-02-25T02:00:00+00:00","page_url":"https://stenobird.com/podcast/the-agency-profit-podcast-1151616/where-cfo-meets-coo-parakeeto-s-unique-approach-to-profitability-with-carson-pierce","show_page_url":"https://stenobird.com/podcast/the-agency-profit-podcast-1151616","url":"https://parakeeto.com/blog/","audio_url":"https://chrt.fm/track/219EA1/afp-942741-injected.calisto.simplecastaudio.com/f59e2578-1756-4c62-9ba8-aacaf60e2b05/episodes/15cd0818-ddaa-423f-a198-4bb6f208b91f/audio/128/default.mp3?aid=rss_feed&awCollectionId=f59e2578-1756-4c62-9ba8-aacaf60e2b05&awEpisodeId=15cd0818-ddaa-423f-a198-4bb6f208b91f&feed=oUhqStLi","summary":"About this Episode In this episode of the Agency Profit Podcast, Marcel Petitpas is joined by Parakeeto's consultant Carson Pierce for a candid, behind-the-scenes conversation about one deceptively simple question: what does Parakeeto actually do? Sparked by public feedback on LinkedIn, Marcel and Carson unpack Parakeeto’s evolving positioning as the world’s first profit management firm—and why it doesn’t neatly fit into traditional fractional CFO or COO categories. Together, they explore why agency profitability is fundamentally an operational problem, how finance and delivery must work hand-in-hand, and why founders are tired of stitching together disconnected experts. The episode walks through Parakeeto’s two-step approach (assessment → ongoing profit management), clarifies what clients actually receive, and explains how forecasting, focus, and execution—not just better reporting—drive real results. If you’ve ever wondered what’s “inside the box” of profit management, this episode delivers clarity, context, and a practical mental model for solving profitability the right way.","meta_description":"About this Episode In this episode of the Agency Profit Podcast, Marcel Petitpas is joined by Parakeeto's consultant Carson Pierce for a candid, behind-th…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2453,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-agency-profit-podcast-1151616/episodes/where-cfo-meets-coo-parakeeto-s-unique-approach-to-profitability-with-carson-pierce/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-agency-profit-podcast-1151616/where-cfo-meets-coo-parakeeto-s-unique-approach-to-profitability-with-carson-pierce.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}