{"podcast":{"title":"The Agency Profit Podcast","slug":"the-agency-profit-podcast-1151616","podcast_index_feed_id":1151616,"rss_url":"https://feeds.simplecast.com/oUhqStLi","website_url":"https://parakeeto.com/blog/","image_url":"https://image.simplecastcdn.com/images/d09aac90-9842-4abc-b7b0-e564939fbb78/15b9d8f3-2a7c-4093-ac06-c11b2c37a036/3000x3000/app-logo-dark-1.jpg?aid=rss_feed","author":"Marcel Petitpas","episode_count":229,"summary":"Welcome to the Agency Profit Podcast hosted by Marcel Petitpas, CEO and Co-Founder of Parakeeto. Finally, an agency podcast that isn't JUST about getting more clients. On the show, we bring in experts, agency owners and consultants to share their actionable tips for improving profitability and operational efficiency. Here, you'll learn what systems to implement in your business, what kind of KPI's to track, and benchmarks to aim for. How to manage things like capacity, utilization, billing rates, processes and procedures, what tools to use, mistakes to avoid and so, so much more. If you're tired of putting out fires, working long hours, and growing revenue but not profits, you're in the right place.","last_synced_at":"2026-07-29T12:18:08.258325+00:00","page_url":"https://stenobird.com/podcast/the-agency-profit-podcast-1151616"},"episode":{"title":"Shifting From Operator to Owner, With Jason Swenk","slug":"shifting-from-operator-to-owner-with-jason-swenk","published_at":"2026-06-04T00:35:00+00:00","page_url":"https://stenobird.com/podcast/the-agency-profit-podcast-1151616/shifting-from-operator-to-owner-with-jason-swenk","show_page_url":"https://stenobird.com/podcast/the-agency-profit-podcast-1151616","url":"https://parakeeto.com/blog/","audio_url":"https://chrt.fm/track/219EA1/afp-942741-injected.calisto.simplecastaudio.com/f59e2578-1756-4c62-9ba8-aacaf60e2b05/episodes/ef52ea0b-e22d-4e4b-8491-aa92c7b6976e/audio/128/default.mp3?aid=rss_feed&awCollectionId=f59e2578-1756-4c62-9ba8-aacaf60e2b05&awEpisodeId=ef52ea0b-e22d-4e4b-8491-aa92c7b6976e&feed=oUhqStLi","summary":"About this Episode In this episode of the Agency Profit Podcast, Carson Pierce sits down with agency entrepreneur, author, and coach Jason Swenk to explore one of the biggest challenges agency owners face: evolving from being the operator in the business to becoming a true owner. Drawing from his experience building and selling a 100-person agency and coaching thousands of agency leaders, Jason breaks down the five identity shifts that founders must navigate as they grow—from Operator and Manager to Architect, CEO, and ultimately Owner. Together, Carson and Jason unpack why so many agency owners get stuck working long hours despite having a team, how to build systems that reduce founder dependency, and what it really takes to create a business that delivers both freedom and fulfillment. Whether you're overwhelmed by day-to-day delivery, struggling to delegate, or trying to build a more scalable agency, this episode provides a practical roadmap for designing a business that serves your life instead of consuming it.","meta_description":"About this Episode In this episode of the Agency Profit Podcast, Carson Pierce sits down with agency entrepreneur, author, and coach Jason Swenk to explor…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2465,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-agency-profit-podcast-1151616/episodes/shifting-from-operator-to-owner-with-jason-swenk/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-agency-profit-podcast-1151616/shifting-from-operator-to-owner-with-jason-swenk.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}