{"podcast":{"title":"The Agency Profit Podcast","slug":"the-agency-profit-podcast-1151616","podcast_index_feed_id":1151616,"rss_url":"https://feeds.simplecast.com/oUhqStLi","website_url":"https://parakeeto.com/blog/","image_url":"https://image.simplecastcdn.com/images/d09aac90-9842-4abc-b7b0-e564939fbb78/15b9d8f3-2a7c-4093-ac06-c11b2c37a036/3000x3000/app-logo-dark-1.jpg?aid=rss_feed","author":"Marcel Petitpas","episode_count":229,"summary":"Welcome to the Agency Profit Podcast hosted by Marcel Petitpas, CEO and Co-Founder of Parakeeto. Finally, an agency podcast that isn't JUST about getting more clients. On the show, we bring in experts, agency owners and consultants to share their actionable tips for improving profitability and operational efficiency. Here, you'll learn what systems to implement in your business, what kind of KPI's to track, and benchmarks to aim for. How to manage things like capacity, utilization, billing rates, processes and procedures, what tools to use, mistakes to avoid and so, so much more. If you're tired of putting out fires, working long hours, and growing revenue but not profits, you're in the right place.","last_synced_at":"2026-07-29T12:18:08.258325+00:00","page_url":"https://stenobird.com/podcast/the-agency-profit-podcast-1151616"},"episode":{"title":"Implications of Agency Founder Bottlenecks and How to Fix Them, With Kristen Kelly","slug":"implications-of-agency-founder-bottlenecks-and-how-to-fix-them-with-kristen-kelly","published_at":"2026-03-25T02:00:00+00:00","page_url":"https://stenobird.com/podcast/the-agency-profit-podcast-1151616/implications-of-agency-founder-bottlenecks-and-how-to-fix-them-with-kristen-kelly","show_page_url":"https://stenobird.com/podcast/the-agency-profit-podcast-1151616","url":"https://parakeeto.com/blog/","audio_url":"https://chrt.fm/track/219EA1/afp-942741-injected.calisto.simplecastaudio.com/f59e2578-1756-4c62-9ba8-aacaf60e2b05/episodes/ddc11f83-94c6-4740-a2e9-edd3b47efa27/audio/128/default.mp3?aid=rss_feed&awCollectionId=f59e2578-1756-4c62-9ba8-aacaf60e2b05&awEpisodeId=ddc11f83-94c6-4740-a2e9-edd3b47efa27&feed=oUhqStLi","summary":"About this Episode In this episode of the Agency Profit Podcast, Marcel Petitpas is joined by Kristen Kelly for a reflective conversation about a major shift in how Parakeeto thinks about profitability and why it matters. Rather than treating profit as the end goal, Marcel unpacks why it is really the thing that enables agency owners to do what they actually care about: build a healthy team, do meaningful work, create stability, and make a bigger impact through their business. Together, they explore the emotional and operational reasons money becomes such a source of friction in agencies, why no single role truly owns profitability, and how founders can feel more empowered, fearless, and free when the financial side of the business is finally handled well. This episode offers a thoughtful reframe for agency leaders who want to stop obsessing over profit for its own sake and start using it as a tool to build the kind of business and life they actually want.","meta_description":"About this Episode In this episode of the Agency Profit Podcast, Marcel Petitpas is joined by Kristen Kelly for a reflective conversation about a major sh…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1813,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-agency-profit-podcast-1151616/episodes/implications-of-agency-founder-bottlenecks-and-how-to-fix-them-with-kristen-kelly/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-agency-profit-podcast-1151616/implications-of-agency-founder-bottlenecks-and-how-to-fix-them-with-kristen-kelly.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}