{"podcast":{"title":"The afikra Podcast","slug":"the-afikra-podcast-1800518","podcast_index_feed_id":1800518,"rss_url":"https://feeds.simplecast.com/mQeVlZL1","website_url":"https://afikra.simplecast.com","image_url":"https://image.simplecastcdn.com/images/1ce0a58c-3e05-4d4b-a2e7-f3ffb869b215/29decdd8-9ed2-413f-87ee-5362994ea4a1/3000x3000/the_afikra_podcast.jpg?aid=rss_feed","author":"afikra","episode_count":485,"summary":"The afikra Podcast is our flagship series featuring experts from academia, art, media, urban planning and beyond, who are helping document and shape the histories and cultures of the Arab world through their ‎work. Our hope is that by having the guest share their expertise and story, the community walks away with a new‎found curiosity, and recommendations about new nerdy rabbit holes to dive into head first. ‎","last_synced_at":null,"page_url":"https://stenobird.com/podcast/the-afikra-podcast-1800518"},"episode":{"title":"Tobacco, Soap, Beer & Cars: 100 Years of Egyptian Print Advertising | Professor Bahia Shehab","slug":"tobacco-soap-beer-cars-100-years-of-egyptian-print-advertising-professor-bahia-shehab","published_at":"2026-06-01T08:00:00+00:00","page_url":"https://stenobird.com/podcast/the-afikra-podcast-1800518/tobacco-soap-beer-cars-100-years-of-egyptian-print-advertising-professor-bahia-shehab","show_page_url":"https://stenobird.com/podcast/the-afikra-podcast-1800518","url":"https://afikra.simplecast.com/episodes/bahia-shehab-RkU0KJUv","audio_url":"https://afp-922695-injected.calisto.simplecastaudio.com/96f7a68b-b919-40fb-9d0c-366fc6f2d79c/episodes/6eaa42dc-65f1-4f09-952c-adfac3a0af0a/audio/128/default.mp3?aid=rss_feed&awCollectionId=96f7a68b-b919-40fb-9d0c-366fc6f2d79c&awEpisodeId=6eaa42dc-65f1-4f09-952c-adfac3a0af0a&feed=mQeVlZL1","summary":"Egyptian print media has historically functioned as a cultural barometer, shifting from the early official bulletins of the 20th century into a relentless and aggressive form of capitalism on steroids. Professor Bahia Shehab discusses her book, \"A Trade in Dreams: A Century of Egyptian Print Advertising\", unpacking how visual culture has been both a witness to and a victim of political upheaval. Her research illuminates a century where advertising functioned as legalized psychological operations, deeply embedded in the daily life of Cairo. By dissecting the visual language of the past, she provides a necessary framework for understanding the mono-culture and flattening of aesthetic diversity in the modern era.","meta_description":"Egyptian print media has historically functioned as a cultural barometer, shifting from the early official bulletins of the 20th century into a relentless…","key_points":[],"chapters":[],"topics":[],"duration_seconds":3627,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/the-afikra-podcast-1800518/episodes/tobacco-soap-beer-cars-100-years-of-egyptian-print-advertising-professor-bahia-shehab/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/the-afikra-podcast-1800518/tobacco-soap-beer-cars-100-years-of-egyptian-print-advertising-professor-bahia-shehab.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}