{"podcast":{"title":"Tellwell: The Podcast","slug":"tellwell-the-podcast-7097140","podcast_index_feed_id":7097140,"rss_url":"https://rss.buzzsprout.com/2379228.rss","website_url":"http://wetellwell.com/podcast","image_url":"https://storage.buzzsprout.com/g0gars9u0xlk1oar9mz6eec9gdyo?.jpg","author":"Tellwell Story Co.","episode_count":32,"summary":"Tellwell the Podcast is where real people share real stories—the kind of stories that make you laugh, think, and maybe even tear up a bit. Each episode, we sit down with folks who’ve had unique experiences, big and small, and we explore what makes their journeys so impactful. We celebrate those moments that connect us all, highlighting voices that inspire change and build community. So, tune in, get comfy, and let’s tell some stories together—stories that matter.","last_synced_at":"2026-06-18T04:17:31.131827+00:00","page_url":"https://stenobird.com/podcast/tellwell-the-podcast-7097140"},"episode":{"title":"How to Build Higher Education Branding That a Whole Community Believes In with Meloney Linder","slug":"how-to-build-higher-education-branding-that-a-whole-community-believes-in-with-meloney-linder","published_at":"2026-06-10T20:00:00+00:00","page_url":"https://stenobird.com/podcast/tellwell-the-podcast-7097140/how-to-build-higher-education-branding-that-a-whole-community-believes-in-with-meloney-linder","show_page_url":"https://stenobird.com/podcast/tellwell-the-podcast-7097140","url":"https://www.buzzsprout.com/2379228/episodes/19323465-how-to-build-higher-education-branding-that-a-whole-community-believes-in-with-meloney-linder.mp3","audio_url":"https://www.buzzsprout.com/2379228/episodes/19323465-how-to-build-higher-education-branding-that-a-whole-community-believes-in-with-meloney-linder.mp3","summary":"How do you rebuild university brand trust after a massive transition? In this episode, Meloney Linder (VP for Marketing & Communications at the University of North Dakota) breaks down 8 years of building brand consistency, shifting to data-driven storytelling, and earning community belief. Checklist before you watch/listen: ✅ You lead marketing for a college, university, or mission-driven institution. ✅ Your brand got reset, and buy-in still feels shaky. ✅ Athletics or one program ...","meta_description":"How do you rebuild university brand trust after a massive transition? In this episode, Meloney Linder (VP for Marketing & Communications at the Univer…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1770,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/tellwell-the-podcast-7097140/episodes/how-to-build-higher-education-branding-that-a-whole-community-believes-in-with-meloney-linder/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/tellwell-the-podcast-7097140/how-to-build-higher-education-branding-that-a-whole-community-believes-in-with-meloney-linder.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}