{"podcast":{"title":"Sweat Equity","slug":"sweat-equity-6662747","podcast_index_feed_id":6662747,"rss_url":"https://feeds.captivate.fm/sweat-equity-podcast/","website_url":"https://www.marketingexamined.com","image_url":"https://artwork.captivate.fm/a3cb2607-6754-44ab-b738-cef373a10800/wjkjrSF4_-zhMJ-FKYZpwpND.jpg","author":"Marketing Examined","episode_count":121,"summary":"Welcome to the best creative brainstorming session you've ever had. Hosts Alex Garcia & Brian Blum discuss the biggest marketing moves of the week and show you how you can implement these in your own business. Influencer marketing, growth marketing, content marketing - it's all here. Creativity. Breakdowns. Playbooks. Without the fluff.","last_synced_at":"2026-07-03T02:20:38.055852+00:00","page_url":"https://stenobird.com/podcast/sweat-equity-6662747"},"episode":{"title":"The Viral Marketing Cheat Code: 7 Steps To Guarantee A Winning Campaign","slug":"the-viral-marketing-cheat-code-7-steps-to-guarantee-a-winning-campaign","published_at":"2025-11-25T14:00:00+00:00","page_url":"https://stenobird.com/podcast/sweat-equity-6662747/the-viral-marketing-cheat-code-7-steps-to-guarantee-a-winning-campaign","show_page_url":"https://stenobird.com/podcast/sweat-equity-6662747","url":"https://www.marketingexamined.com","audio_url":"https://episodes.captivate.fm/episode/a991127e-db2a-4924-848c-1b2beb48f433.mp3","summary":"Brian and Alex break down the exact 7-step framework major brands use to engineer viral campaigns. This isn't about getting lucky, virality is a repeatable science, and they walk through real examples showing how any brand can apply this system to create a viral moment. As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week. -------------------- WANT FREE GAME? Or just have a question for Brian & Alex? Submit your questions here: www.marketingexamined.com/podcast OR email us at podcast@marketingexamined.com -------------------- WATCH THE PODCAST ON YOUTUBE: For full video versions, and short highlights of every episode, head to https://www.youtube.com/@marketingexamined?sub_confirmation=1 NEWSLETTER: For growth playbooks, deep dives, and marketing case studies, get subscribed at www.marketingexamined.com -------------------- Follow Alex & Brian on Twitter and IG www.twitter.com/@alexgarcia_atx www.twitter.com/@brian_blum1","meta_description":"Brian and Alex break down the exact 7-step framework major brands use to engineer viral campaigns. This isn't about getting lucky, virality is a repeatabl…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1487,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/sweat-equity-6662747/episodes/the-viral-marketing-cheat-code-7-steps-to-guarantee-a-winning-campaign/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/sweat-equity-6662747/the-viral-marketing-cheat-code-7-steps-to-guarantee-a-winning-campaign.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}