{"podcast":{"title":"Sweat Equity","slug":"sweat-equity-6662747","podcast_index_feed_id":6662747,"rss_url":"https://feeds.captivate.fm/sweat-equity-podcast/","website_url":"https://www.marketingexamined.com","image_url":"https://artwork.captivate.fm/a3cb2607-6754-44ab-b738-cef373a10800/wjkjrSF4_-zhMJ-FKYZpwpND.jpg","author":"Marketing Examined","episode_count":121,"summary":"Welcome to the best creative brainstorming session you've ever had. Hosts Alex Garcia & Brian Blum discuss the biggest marketing moves of the week and show you how you can implement these in your own business. Influencer marketing, growth marketing, content marketing - it's all here. Creativity. Breakdowns. Playbooks. Without the fluff.","last_synced_at":"2026-07-03T02:20:38.055852+00:00","page_url":"https://stenobird.com/podcast/sweat-equity-6662747"},"episode":{"title":"How to Be in the Top 1% of Paid Content Creators (Use These 4 Formats)","slug":"how-to-be-in-the-top-1-of-paid-content-creators-use-these-4-formats","published_at":"2026-05-13T22:00:00+00:00","page_url":"https://stenobird.com/podcast/sweat-equity-6662747/how-to-be-in-the-top-1-of-paid-content-creators-use-these-4-formats","show_page_url":"https://stenobird.com/podcast/sweat-equity-6662747","url":"https://www.marketingexamined.com","audio_url":"https://episodes.captivate.fm/episode/1f1318fb-2cc3-4ef5-b48d-16ee7e6edf5d.mp3","summary":"Want to make over $10K a month from content? Brian reveals the 4 viral patterns every brand and creator needs to know.He covers:- Guinea Pig Content (trend testing)- How to tell a compelling story- Building desire and relatability through ungatekeeping- Competitor callout and trust jacking- The new creator community: Hit MakersEnjoy the episode! As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week. -------------------- Make ads that win (without getting lucky): https://motionapp.com -------------------- Turn your customer support into a revenue engine: https://www.richpanel.com/ ------------------- WANT FREE GAME? Or just have a question for Brian & Alex? Submit your questions here: www.marketingexamined.com/podcast OR email us at podcast@marketingexamined.com -------------------- WATCH THE PODCAST ON YOUTUBE: For full video versions, and short highlights of every episode, head to https://www.youtube.com/@marketingexamined?sub_confirmation=1 NEWSLETTER: For growth playbooks, deep dives, and marketing case studies, get subscribed at www.marketingexamined.com -------------------- Follow Alex & Brian on Twitter and IG www.twitter.com/@alexgarcia_atx www.twitter.com/@brian_blum1","meta_description":"Want to make over $10K a month from content? Brian reveals the 4 viral patterns every brand and creator needs to know.He covers:- Guinea Pig Content (tren…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1350,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/sweat-equity-6662747/episodes/how-to-be-in-the-top-1-of-paid-content-creators-use-these-4-formats/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/sweat-equity-6662747/how-to-be-in-the-top-1-of-paid-content-creators-use-these-4-formats.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}