{"podcast":{"title":"Softly Unfiltered","slug":"suburban-black-girl-podcast-7091865","podcast_index_feed_id":7091865,"rss_url":"https://feeds.captivate.fm/softly-unfiltered/","website_url":"https://softlyunfiltered.com","image_url":"https://artwork.captivate.fm/802cdc3b-abe7-4334-a6e5-3935a9521a2f/SEASON-2-updated.jpg","author":"Ashlyn & Blake","episode_count":87,"summary":"Hosted by Ashlyn and Blake, two multifaceted Black women based in Houston, Softly Unfiltered is where soft meets honest. Each week, we get real about personal growth, healing, navigating corporate America, and the messy, funny, and complex realities of modern dating. From breaking generational cycles to finding our voice in spaces that weren't built for us, our conversations blend honesty, humor, and hard truths—all rooted in our lived experiences. Whether we're swapping stories, tackling trending topics, or unpacking the unspoken rules of friendship, relationships, beauty, ambition, and womanhood, we're here to remind you that you can be soft and strong, ambitious and at peace, healed and still healing. If you've ever felt like you're balancing a hundred different versions of yourself, welcome. This is a space for the multifaceted girlies. Pull up a seat. The group chat is live. 💕 New episodes every Wednesday.","last_synced_at":"2026-07-09T10:19:48.162993+00:00","page_url":"https://stenobird.com/podcast/suburban-black-girl-podcast-7091865"},"episode":{"title":"Building a Personal Brand as a Black Woman Feat. Asya (@conqueringasya) | Beauty, Softness & Success","slug":"building-a-personal-brand-as-a-black-woman-feat-asya-conqueringasya-beauty-softness-success","published_at":"2026-04-22T14:00:00+00:00","page_url":"https://stenobird.com/podcast/suburban-black-girl-podcast-7091865/building-a-personal-brand-as-a-black-woman-feat-asya-conqueringasya-beauty-softness-success","show_page_url":"https://stenobird.com/podcast/suburban-black-girl-podcast-7091865","url":"https://rss.com/podcasts/suburbanblackgirlpodcast/2756066","audio_url":"https://episodes.captivate.fm/episode/2a085281-de23-4a0f-b921-4e7f415d74f4.mp3","summary":"In this episode, we sat down with Asya, content creator and founder behind @conqueringasya, to talk about what it really looks like to build a platform as a Black woman in beauty and lifestyle. From navigating double standards with brand deals to unlearning the strong Black woman role in her relationship, Asya kept it real from start to finish. We got into: • How Asya started creating content in 2017 with a JC Penney credit card and Fenty Beauty • Navigating beauty standards and double standards in brand partnerships as a Black woman • Why code switching followed her from corporate America into content creation • What it took to unlearn being the strong one and let her partner lead • Living with PCOS and showing up on camera authentically anyway • The friendship losses that came with leveling up and leaving certain chapters behind • Why she shares on her own terms and how she protects her peace online • What she tells anyone who wants to pursue content creation full time Mantra Moment: \"Conquer life's adversities that come at you. Don't crumble underneath the pressure.\" — Asya (@conqueringasya) If this episode resonated, drop a comment and let us know which part of Aysa's story hit home for you. 📩 Email us: ⁠SuburbanBlackGirlPod@gmail.com⁠ 📱 Follow us on all platforms: @SuburbanBlackGirlPod ⭐ Leave us a rating on Apple Podcasts &amp; Spotify!","meta_description":"In this episode, we sat down with Asya, content creator and founder behind @conqueringasya, to talk about what it really looks like to build a platform as…","key_points":[],"chapters":[],"topics":[],"duration_seconds":3003,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/suburban-black-girl-podcast-7091865/episodes/building-a-personal-brand-as-a-black-woman-feat-asya-conqueringasya-beauty-softness-success/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/suburban-black-girl-podcast-7091865/building-a-personal-brand-as-a-black-woman-feat-asya-conqueringasya-beauty-softness-success.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}