{"podcast":{"title":"Subscription Prescription | Weekly Doses to Boost Ecommerce Revenue","slug":"subscription-prescription-weekly-doses-to-boost-ecommerce-revenue-6583318","podcast_index_feed_id":6583318,"rss_url":"https://www.spreaker.com/show/5931296/episodes/feed","website_url":"https://www.spreaker.com/podcast/subscription-prescription-weekly-doses-to-boost-ecommerce-revenue--5931296","image_url":"https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/0cd456294c929124b13ad97233ffb1ef.jpg","author":"Patterns in the Cloud","episode_count":147,"summary":"Looking to sell on repeat? You’ve come to the right place. Welcome to the Subscription Prescription Podcast where you’ll learn everything there is to know about ecommerce. From establishing your brand identity online to winning the loyalty of your customers and limiting churn, nothing is off the table in these fun and informative conversations. In a world where online selling is the new way to shop, it’s important to stand out from the competition. Tune in each week to learn from industry expert, Matthew Holman, and jumpstart your ecommerce journey today!","last_synced_at":"2026-06-16T22:17:21.242283+00:00","page_url":"https://stenobird.com/podcast/subscription-prescription-weekly-doses-to-boost-ecommerce-revenue-6583318"},"episode":{"title":"The Fastest Way to Grow Subscriptions Isn’t Retention (Here’s Why)","slug":"the-fastest-way-to-grow-subscriptions-isn-t-retention-here-s-why","published_at":"2026-01-27T11:00:09+00:00","page_url":"https://stenobird.com/podcast/subscription-prescription-weekly-doses-to-boost-ecommerce-revenue-6583318/the-fastest-way-to-grow-subscriptions-isn-t-retention-here-s-why","show_page_url":"https://stenobird.com/podcast/subscription-prescription-weekly-doses-to-boost-ecommerce-revenue-6583318","url":"https://www.spreaker.com/episode/the-fastest-way-to-grow-subscriptions-isn-t-retention-here-s-why--69522116","audio_url":"https://api.spreaker.com/download/episode/69522116/acquisition_versus_retention_final_64.mp3","summary":"In this episode of Subscription Prescription, I break down a question that comes up constantly when auditing subscription brands. Most teams instinctively focus on retention, trying to squeeze incremental gains out of month-to-month renewal rates. But what if the biggest lever is actually before the first order ever happens? Using a simple, real-world math example, I walk through: Why cutting churn in half is often harder than it sounds How small improvements to conversion rate and subscription opt-in can drive the same growth as major retention overhauls The tradeoffs between retention optimization and offer testing Why acquisition and retention cannot be treated as separate strategies in subscriptions How things like default subscribe-and-save, bulk subscriptions, and offer positioning can make retention easier downstream If you’re trying to grow subscription LTV, improve renewal rates, or decide where to invest your time this year, this episode will help you think about subscriptions more holistically. For visuals and the full math breakdown, check out the newsletter or watch the episode on YouTube. New episodes drop every Tuesday. Subscribe to stay notified. Subscribe to our weekly newsletter: https://thesubscriptiondoc.com","meta_description":"In this episode of Subscription Prescription, I break down a question that comes up constantly when auditing subscription brands. Most teams instinctively…","key_points":[],"chapters":[],"topics":[],"duration_seconds":531,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/subscription-prescription-weekly-doses-to-boost-ecommerce-revenue-6583318/episodes/the-fastest-way-to-grow-subscriptions-isn-t-retention-here-s-why/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/subscription-prescription-weekly-doses-to-boost-ecommerce-revenue-6583318/the-fastest-way-to-grow-subscriptions-isn-t-retention-here-s-why.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}