{"podcast":{"title":"Stories Behind the Door","slug":"stories-behind-the-door-7023511","podcast_index_feed_id":7023511,"rss_url":"https://feeds.libsyn.com/546122/rss","website_url":"https://safestorageusa.com","image_url":"https://static.libsyn.com/p/assets/c/9/4/c/c94cdef6fd52dc2ad959afa2a1bf1c87/Stories_Behind_the_Door_Vertical_Thumbnails.jpg","author":"Thaddeus Campbell","episode_count":52,"summary":"Self-storage isn't just square footage — it's a booming industry powered by smart operators, bold investors, sharp brokers, and everyday people making things happen. Hosted by Thaddeus Campbell, Stories Behind the Door pulls back the curtain on the real players behind the deals, developments, and day-to-day grind. Every week, we sit down with the people who are shaping the future of storage and flex space — one story at a time. If you're in the business or thinking about getting in, this is your front-row seat.","last_synced_at":"2026-06-11T02:17:03.128526+00:00","page_url":"https://stenobird.com/podcast/stories-behind-the-door-7023511"},"episode":{"title":"It started as a tech driven way to help New Yorkers find space, now it's helping Storage owners grow NOI nationally.","slug":"it-started-as-a-tech-driven-way-to-help-new-yorkers-find-space-now-it-s-helping-storage-owners-grow-noi-nationally","published_at":"2026-03-25T15:45:00+00:00","page_url":"https://stenobird.com/podcast/stories-behind-the-door-7023511/it-started-as-a-tech-driven-way-to-help-new-yorkers-find-space-now-it-s-helping-storage-owners-grow-noi-nationally","show_page_url":"https://stenobird.com/podcast/stories-behind-the-door-7023511","url":"https://c1fb7a5a-b918-4752-8e66-99cccd34cccf.libsyn.com/it-started-as-a-tech-driven-way-to-help-new-yorkers-find-space-now-its-helping-storage-owners-grow-noi-nationally","audio_url":"https://dts.podtrac.com/redirect.mp3/traffic.libsyn.com/secure/c1fb7a5a-b918-4752-8e66-99cccd34cccf/Podcast-Audio-Peter.mp3?dest-id=4709347","summary":"I sit down with Peter Smyth, Co-Founder and CEO of White Label Storage, for a deep dive into the technology and operational workflows that are reshaping the self-storage landscape. Peter shares his journey from working at Hines and attending Harvard Business School to disrupting the Brooklyn market with Local Locker . What started as a way to monetize \"dead space\" in New York City has evolved into a national service platform managing over 200 facilities . We explore how Peter leverages centralized call centers to turn expenses into revenue drivers and why he believes the most successful operators in 2026 will be the ones who bridge the gap between AI-driven efficiency and human-centered sales If you are an owner looking for third-party management options or a developer interested in the future of remote-managed assets, Peter's perspective is essential listening . Connect with Thaddeus Campbell (S3 Partners): thaddeus@s3.partners https://www.linkedin.com/in/itsthadcampbell/ Connect with Peter Smyth (White Label Storage): contact@whitelabelstorage.com www.whitelabelstorage.com This episode was brought to you by: https://kiwiconstruction.com/","meta_description":"I sit down with Peter Smyth, Co-Founder and CEO of White Label Storage, for a deep dive into the technology and operational workflows that are reshaping t…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1780,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/stories-behind-the-door-7023511/episodes/it-started-as-a-tech-driven-way-to-help-new-yorkers-find-space-now-it-s-helping-storage-owners-grow-noi-nationally/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/stories-behind-the-door-7023511/it-started-as-a-tech-driven-way-to-help-new-yorkers-find-space-now-it-s-helping-storage-owners-grow-noi-nationally.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}