{"podcast":{"title":"Stop The Scroll with Brianna Doe","slug":"stop-the-scroll-with-brianna-doe-6804773","podcast_index_feed_id":6804773,"rss_url":"https://rss.buzzsprout.com/2317192.rss","website_url":"https://www.buzzsprout.com/2317192","image_url":"https://storage.buzzsprout.com/pciu7f3mvkmtzd4v2gkj34uhpqcc?.jpg","author":"Brianna Doe","episode_count":53,"summary":"Every internet rabbit hole, every comfort rewatch, every comment section that becomes its own ecosystem… there’s a reason it works on us. Stop the Scroll is the show that figures out what that reason is. Each episode pulls apart the cultural mechanics of how we behave online: why we share what we share, why platforms shape us in ways we don't notice, and what the creator economy reveals about how we consume, connect, and engage. Through convos with people who have rare visibility into how the internet actually operates, we dig into why we do what we do online — instead of just scrolling through it. Resources: Subscribe to the Stop the Scroll Newsletter: https://briannadoe.substack.com/ LinkedIn: https://www.linkedin.com/in/brianna-doe/ Verbatim’s website: https://weareverbatim.com","last_synced_at":"2026-06-25T18:17:09.370476+00:00","page_url":"https://stenobird.com/podcast/stop-the-scroll-with-brianna-doe-6804773"},"episode":{"title":"The brands winning on TikTok have a backstage pass you don't know about","slug":"the-brands-winning-on-tiktok-have-a-backstage-pass-you-don-t-know-about","published_at":"2026-04-09T08:00:00+00:00","page_url":"https://stenobird.com/podcast/stop-the-scroll-with-brianna-doe-6804773/the-brands-winning-on-tiktok-have-a-backstage-pass-you-don-t-know-about","show_page_url":"https://stenobird.com/podcast/stop-the-scroll-with-brianna-doe-6804773","url":"https://www.buzzsprout.com/2317192/episodes/18982769-the-brands-winning-on-tiktok-have-a-backstage-pass-you-don-t-know-about.mp3","audio_url":"https://www.buzzsprout.com/2317192/episodes/18982769-the-brands-winning-on-tiktok-have-a-backstage-pass-you-don-t-know-about.mp3","summary":"TikTok Shop looked like the next obvious move - until it wasn't. In this episode, Gabrielle Noakes, E-commerce manager at Dixxon Flannel, joins me to get into what actually happens when a brand tries to rebuild its entire e-commerce strategy for TikTok. We break down why their limited edition drop model completely flopped, what they learned about how TikTok Shop users actually shop, and what it takes to build trust on a platform overrun with scam accounts and fraud ads. We also get into somet...","meta_description":"TikTok Shop looked like the next obvious move - until it wasn't. In this episode, Gabrielle Noakes, E-commerce manager at Dixxon Flannel, joins me to get…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1630,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/stop-the-scroll-with-brianna-doe-6804773/episodes/the-brands-winning-on-tiktok-have-a-backstage-pass-you-don-t-know-about/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/stop-the-scroll-with-brianna-doe-6804773/the-brands-winning-on-tiktok-have-a-backstage-pass-you-don-t-know-about.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}