{"podcast":{"title":"St. Pete X","slug":"st-pete-x-715488","podcast_index_feed_id":715488,"rss_url":"https://stpetex.libsyn.com/rss","website_url":"https://stpetersburggroup.com/stpetex/","image_url":"https://static.libsyn.com/p/assets/2/2/5/6/22569586bf408224/itunes_season2_1400.jpg","author":"Joe Hamilton","episode_count":100,"summary":"St Pete X features business and civic leaders in St. Petersburg Florida who share their insight, expertise and love of our special city. An initiative of the St. Petersburg Group, St Pete X strives to connect and elevate the city by sharing the voices of its citizens, and to bring awareness to the opportunities offered by the great St. Petersburg renaissance.","last_synced_at":null,"page_url":"https://stenobird.com/podcast/st-pete-x-715488"},"episode":{"title":"Ep. 108: Rudy Webb - Paradise Advertising","slug":"ep-108-rudy-webb-paradise-advertising","published_at":"2025-06-14T19:45:25+00:00","page_url":"https://stenobird.com/podcast/st-pete-x-715488/ep-108-rudy-webb-paradise-advertising","show_page_url":"https://stenobird.com/podcast/st-pete-x-715488","url":"https://stpete.co/podcast-episodes/rudy-webb-paradise-advertising/","audio_url":"https://traffic.libsyn.com/secure/stpetex/108_SPX_Rudy20Webb_version1.mp3?dest-id=543363","summary":"In this episode of St. Pete X, Joe Hamilton talks with Rudy Webb, President of Paradise Advertising, about the evolution of destination marketing. Webb reflects on two decades in the industry, from faxes to AI, and how his agency helps cities define and promote their identity. He explains how Paradise navigates RFPs, tracks tourism impact without direct sales data, and adapts messaging during crises like COVID-19. Webb also shares how the agency has grown under new leadership and continues to influence national campaigns while staying rooted in St. Pete's community and culture.","meta_description":"In this episode of St. Pete X, Joe Hamilton talks with Rudy Webb, President of Paradise Advertising, about the evolution of destination marketing. Webb re…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1810,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/st-pete-x-715488/episodes/ep-108-rudy-webb-paradise-advertising/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/st-pete-x-715488/ep-108-rudy-webb-paradise-advertising.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}