{"podcast":{"title":"Smarter Podcasting: How To Use Podcasting For Business Growth","slug":"smarter-podcasting-making-podcasts-better-6331552","podcast_index_feed_id":6331552,"rss_url":"https://rss.buzzsprout.com/2220199.rss","website_url":"https://sevenmillionbikes.com/smarterpodcasting/","image_url":"https://storage.buzzsprout.com/quw7q2xqh0qkzc5no96nr035y3f4?.jpg","author":"Seven Million Bikes Podcasts","episode_count":135,"summary":"Welcome to Smarter Podcasting with Niall Mackay, The Podcast Guy and founder of Seven Million Bikes Podcasts. If you're a business owner, founder, marketer or podcaster who wants their podcast to actually drive business growth, you're in the right place. Niall has been podcasting since 2019, runs multiple top-ranked shows and produces podcasts for clients around the world. He uses Smarter Podcasting to share what's genuinely working in his business and his clients' businesses, with real strategies, real numbers and an honest take on what doesn't work either. The goal is simple. Help you use your podcast to bring in leads, build authority in your industry and grow your business. Hit subscribe and let's get into it. Cheers!","last_synced_at":"2026-06-19T16:22:25.067609+00:00","page_url":"https://stenobird.com/podcast/smarter-podcasting-making-podcasts-better-6331552"},"episode":{"title":"How To Stand Out In a Crowded Market with Mark Hunter","slug":"how-to-stand-out-in-a-crowded-market-with-mark-hunter","published_at":"2025-12-08T10:00:00+00:00","page_url":"https://stenobird.com/podcast/smarter-podcasting-making-podcasts-better-6331552/how-to-stand-out-in-a-crowded-market-with-mark-hunter","show_page_url":"https://stenobird.com/podcast/smarter-podcasting-making-podcasts-better-6331552","url":"https://www.buzzsprout.com/2220199/episodes/18316573-how-to-stand-out-in-a-crowded-market-with-mark-hunter.mp3","audio_url":"https://www.buzzsprout.com/2220199/episodes/18316573-how-to-stand-out-in-a-crowded-market-with-mark-hunter.mp3","summary":"“If the marketplace is already crowded with podcasts that sound great, you’re going to have to start at that level.” — Mark Hunter Mark started way back in 2005, long before smartphones, video podcasts, or even basic podcast apps. Speaking to someone who has seen the entire evolution of the industry really opened my eyes to how much has changed… and how much hasn’t. What I loved most about this conversation is how aligned we are on the fundamentals: great audio, strong visuals, and a cl...","meta_description":"“If the marketplace is already crowded with podcasts that sound great, you’re going to have to start at that level.” — Mark Hunter Mark started way back i…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2482,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/smarter-podcasting-making-podcasts-better-6331552/episodes/how-to-stand-out-in-a-crowded-market-with-mark-hunter/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/smarter-podcasting-making-podcasts-better-6331552/how-to-stand-out-in-a-crowded-market-with-mark-hunter.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}