{"podcast":{"title":"Smarter Podcasting: How To Use Podcasting For Business Growth","slug":"smarter-podcasting-making-podcasts-better-6331552","podcast_index_feed_id":6331552,"rss_url":"https://rss.buzzsprout.com/2220199.rss","website_url":"https://sevenmillionbikes.com/smarterpodcasting/","image_url":"https://storage.buzzsprout.com/quw7q2xqh0qkzc5no96nr035y3f4?.jpg","author":"Seven Million Bikes Podcasts","episode_count":135,"summary":"Welcome to Smarter Podcasting with Niall Mackay, The Podcast Guy and founder of Seven Million Bikes Podcasts. If you're a business owner, founder, marketer or podcaster who wants their podcast to actually drive business growth, you're in the right place. Niall has been podcasting since 2019, runs multiple top-ranked shows and produces podcasts for clients around the world. He uses Smarter Podcasting to share what's genuinely working in his business and his clients' businesses, with real strategies, real numbers and an honest take on what doesn't work either. The goal is simple. Help you use your podcast to bring in leads, build authority in your industry and grow your business. Hit subscribe and let's get into it. Cheers!","last_synced_at":"2026-06-19T16:22:25.067609+00:00","page_url":"https://stenobird.com/podcast/smarter-podcasting-making-podcasts-better-6331552"},"episode":{"title":"How to Pick Viral Podcast Clips That Actually Convert","slug":"how-to-pick-viral-podcast-clips-that-actually-convert","published_at":"2026-06-15T10:00:00+00:00","page_url":"https://stenobird.com/podcast/smarter-podcasting-making-podcasts-better-6331552/how-to-pick-viral-podcast-clips-that-actually-convert","show_page_url":"https://stenobird.com/podcast/smarter-podcasting-making-podcasts-better-6331552","url":"https://www.buzzsprout.com/2220199/episodes/19220808-how-to-pick-viral-podcast-clips-that-actually-convert.mp3","audio_url":"https://www.buzzsprout.com/2220199/episodes/19220808-how-to-pick-viral-podcast-clips-that-actually-convert.mp3","summary":"Send us Fan Mail Book a free call with me here to help you create the best podcast possible! Email me (niall@sevenmillionbikes.com) or contact me on Seven Million Bikes Podcasts Facebook or Instagram to book your free Podcast Audit!","meta_description":"Send us Fan Mail Book a free call with me here to help you create the best podcast possible! Email me (niall@sevenmillionbikes.com) or contact me on Seven…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1030,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/smarter-podcasting-making-podcasts-better-6331552/episodes/how-to-pick-viral-podcast-clips-that-actually-convert/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/smarter-podcasting-making-podcasts-better-6331552/how-to-pick-viral-podcast-clips-that-actually-convert.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}