{"podcast":{"title":"Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies","slug":"smart-agency-masterclass-with-jason-swenk-podcast-for-digital-marketing-agencies-391378","podcast_index_feed_id":391378,"rss_url":"https://jasonswenk.libsyn.com/rss","website_url":"https://agencymastery360.com","image_url":"https://static.libsyn.com/p/assets/8/6/0/a/860afc72fd9b7c0ae55e3c100dce7605/SmartAgencyPodcast_CoverRedesign_v4-4.jpg","author":"Jason Swenk","episode_count":964,"summary":"Growing an agency is very difficult, and you might feel unclear what to do next in order to grow and scale your agency. The Smart Agency Masterclass is a weekly podcast for agencies that are wanting to grow faster. We interview amazing guests from all over the world that have the experience of running successful businesses, and will provide you the insights you need. Our podcast is just over 3 years old, and have reached more than a half million listeners in 42 countries.","last_synced_at":"2026-07-15T22:22:14.013148+00:00","page_url":"https://stenobird.com/podcast/smart-agency-masterclass-with-jason-swenk-podcast-for-digital-marketing-agencies-391378"},"episode":{"title":"Your Agency Does Great Work So Why Do Clients Choose Someone Else? with Bianca Beatty | Ep #914","slug":"your-agency-does-great-work-so-why-do-clients-choose-someone-else-with-bianca-beatty-ep-914","published_at":"2026-06-14T11:00:00+00:00","page_url":"https://stenobird.com/podcast/smart-agency-masterclass-with-jason-swenk-podcast-for-digital-marketing-agencies-391378/your-agency-does-great-work-so-why-do-clients-choose-someone-else-with-bianca-beatty-ep-914","show_page_url":"https://stenobird.com/podcast/smart-agency-masterclass-with-jason-swenk-podcast-for-digital-marketing-agencies-391378","url":"https://jasonswenk.libsyn.com/your-agency-does-great-work-so-why-do-clients-choose-someone-else-with-bianca-beatty-ep-914","audio_url":"https://traffic.libsyn.com/secure/jasonswenk/riverside_bianca_beatty_wix_ad_08_33_smart_agency_master.mp3?dest-id=181644","summary":"Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training Have you ever lost a pitch you were sure you had won on merit? Or if you did win the account, have you ended up with clients that only want to talk to you? Today's featured guest came up through seven years as head of marketing at a lean e-commerce company, where wearing every hat was not optional. In this episode, she talks about how a story about sorting fish as a child became the deciding factor in a competitive pitch, why genuine connection is not a soft skill but a structural advantage, and what happens to your agency when you never learned to let clients connect with your team instead of just with you. Bianca Beatty is the founder of Raven+Co , a full-stack boutique agency based in San Francisco offering everything from events to go-to-market strategy, social media, and brand communications. Before launching the agency in 2018, she spent nearly seven years as head of marketing at the largest online marketplace for antiques and vintage, where she built her foundation in SEO, paid ads, email, product placement, and revenue-driven decision making inside a lean team. She is also a licensed realtor, a fly fisher, and a former child caviar industry worker. In this episode, we'll discuss: The story that won Bianca an account over portfolio The double-edged sword of being the person clients want to talk to You do NOT have to work with everyone Subscribe App le | Spotify | iHear t Rad io Sponsors and Resources This episode is brought to you by Wix Studio: If you're leveling up your team and your client experience, your site builder should keep up too. That's why successful agencies use Wix Studio — built to adapt the way your agency does: AI-powered site mapping, resp…","meta_description":"Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training Have you ever lost a pitch you were sure you had…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1342,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/smart-agency-masterclass-with-jason-swenk-podcast-for-digital-marketing-agencies-391378/episodes/your-agency-does-great-work-so-why-do-clients-choose-someone-else-with-bianca-beatty-ep-914/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/smart-agency-masterclass-with-jason-swenk-podcast-for-digital-marketing-agencies-391378/your-agency-does-great-work-so-why-do-clients-choose-someone-else-with-bianca-beatty-ep-914.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}