{"podcast":{"title":"Simply Authentic Podcast","slug":"simply-authentic-podcast-6417940","podcast_index_feed_id":6417940,"rss_url":"https://media.rss.com/simplyauthenticpod/feed.xml","website_url":"https://simplyauthenticpod.com/","image_url":"https://media.rss.com/simplyauthenticpod/20250513_030525_9c452e4611201b8a845247a71ce40551.png","author":"Simply Authentic Podcast","episode_count":170,"summary":"Tune in as Angie Mullings and Tonya Murfin, experienced Real Estate Broker/Owners in Springfield, Missouri, share their extensive knowledge and leadership in the industry. What started as volunteer work with the local Board of Realtors has evolved into a unified mission: helping business leaders succeed both personally and professionally. In each episode of \"Simply Authentic,\" Angie and Tonya explore an ever changing Real Estate market, personal success stories, tackle both trending and challenging topics, and inspire listeners to pursue their passions and leadership skills fearlessly. Whether it's navigating market shifts or mastering leadership skills, their candid conversations aim to embolden you to live authentically and chase your dreams. Tune in for practical insights on Real Estate, leadership skill building and a refreshing dose of collaboration as they invite you to join them on a journey towards a more authentic life!","last_synced_at":"2026-07-08T14:17:20.525544+00:00","page_url":"https://stenobird.com/podcast/simply-authentic-podcast-6417940"},"episode":{"title":"Wrapped Up in Retail: The Holiday Hustle Behind Alps Gifts","slug":"wrapped-up-in-retail-the-holiday-hustle-behind-alps-gifts","published_at":"2025-12-17T06:00:00+00:00","page_url":"https://stenobird.com/podcast/simply-authentic-podcast-6417940/wrapped-up-in-retail-the-holiday-hustle-behind-alps-gifts","show_page_url":"https://stenobird.com/podcast/simply-authentic-podcast-6417940","url":"https://rss.com/podcasts/simplyauthenticpod/2394748","audio_url":"https://content.rss.com/episodes/208464/2394748/simplyauthenticpod/2025_12_16_17_43_33_59572a72-582c-4ec9-9b75-bbfd8df8d352.mp3","summary":"On this week’s episode of the Simply Authentic Podcast , we’re diving into the hustle, heart, and holiday magic of running a retail store during the busiest season of the year. 🎄✨ We’re joined by mother-and-daughter duo Lauren and Melody, the owners of Alps Gifts, an extension of the long-standing and much-loved Alps Pharmacy in Nixa, Missouri. Two years ago, they took a leap of faith and added a gift shop to their thriving pharmacy—and it quickly became something special. Since then, they’ve expanded even further, adding ladies’ apparel and growing their kids’ section to better serve their community. Loren and Melody share what the holiday season really looks like behind the scenes—nonstop days, long hours, and the pressure of buying inventory nearly a year in advance while trying to predict what shoppers will love next season. They talk candidly about hits and misses, learning to adjust order quantities, and how experience has shaped smarter buying decisions. Through all the chaos and creativity, one thing is clear: they love what they’re building. Their passion for their customers, their business, and working together shines through—and they’re incredibly excited about what the future holds for Alps Gifts. If you’ve ever wondered what it takes to run a retail business during the holidays, or you love stories of family, entrepreneurship, and community, this episode is for you. https://www.youtube.com/@SimplyAuthenticPodcast https://gatozarks.com/ https://www.facebook.com/profile.php?id=100066937632311 https://simplyauthenticpod.com/ https://www.alpspharmacy.com/gift-shop","meta_description":"On this week’s episode of the Simply Authentic Podcast , we’re diving into the hustle, heart, and holiday magic of running a retail store during the busie…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2872,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/simply-authentic-podcast-6417940/episodes/wrapped-up-in-retail-the-holiday-hustle-behind-alps-gifts/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/simply-authentic-podcast-6417940/wrapped-up-in-retail-the-holiday-hustle-behind-alps-gifts.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}