{"podcast":{"title":"Signal & Stakes","slug":"signal-stakes-7096520","podcast_index_feed_id":7096520,"rss_url":"https://rss.buzzsprout.com/2440735.rss","website_url":"https://callitrevops.podbean.com","image_url":"https://storage.buzzsprout.com/uhw7yuyd6sczdnw176u84wuxknr4?.jpg","author":"GNW Consulting","episode_count":25,"summary":"Signal & Stakes is a podcast about the technology and business decisions senior executives make and the consequences that follow. Hosted under GNW Consulting, the show surfaces real decisions made by CMOs, CROs, CIOs, and senior leaders in marketing, revenue operations, and technology, examining the signals they caught, the ones they missed, and what was at stake either way. Each episode explores a single consequential moment inside an organization. Topics include enterprise technology strategy, marketing technology decisions, revenue operations leadership, go-to-market alignment, organizational decision-making, and the gap between executive intent and business outcome. Signal & Stakes is not a best practices show. It does not offer frameworks, playbooks, or thought leadership. It offers honest accounts of real decisions, made under pressure, with incomplete information, and what happened next. Some of these stories end well. Some do not. All of them are told without the cleanup. The show is built for people accountable for how technology shapes the way their organizations operate and compete. That includes chief marketing officers, chief revenue officers, chief information office…","last_synced_at":null,"page_url":"https://stenobird.com/podcast/signal-stakes-7096520"},"episode":{"title":"Event Marketing: The RevOps Perspective","slug":"event-marketing-the-revops-perspective","published_at":"2025-04-02T10:00:00+00:00","page_url":"https://stenobird.com/podcast/signal-stakes-7096520/event-marketing-the-revops-perspective","show_page_url":"https://stenobird.com/podcast/signal-stakes-7096520","url":"https://www.buzzsprout.com/2440735/episodes/16902301-event-marketing-the-revops-perspective.mp3","audio_url":"https://www.buzzsprout.com/2440735/episodes/16902301-event-marketing-the-revops-perspective.mp3","summary":"Send us Fan Mail On this episode of Call It RevOps \"Event Marketing: The RevOps Perspective\" we dive into how events—virtual or in-person—can actually drive revenue when backed by the right ops strategy. Are your events delivering ROI, or just draining budget? We’re breaking down what works, what doesn’t, and how RevOps can turn your event game into a revenue engine. ----------------------- Signal &amp; Stakes is a podcast for people who sit inside the decisions that shape how companies gro...","meta_description":"Send us Fan Mail On this episode of Call It RevOps \"Event Marketing: The RevOps Perspective\" we dive into how events—virtual or in-person—can actually dri…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1545,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/signal-stakes-7096520/episodes/event-marketing-the-revops-perspective/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/signal-stakes-7096520/event-marketing-the-revops-perspective.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}