{"podcast":{"title":"School Hours or Less: The Podcast for Mums & Moms Building Profitable Businesses Around Family Life","slug":"school-hours-or-less-the-podcast-for-mums-moms-building-profitable-businesses-around-family-life-7120905","podcast_index_feed_id":7120905,"rss_url":"https://feeds.libsyn.com/385646/rss","website_url":"https://kirstyknightcoaching.com/the-podcast/","image_url":"https://static.libsyn.com/p/assets/a/3/4/2/a3423e2a5a0cfacad959afa2a1bf1c87/Kirsty_Podcast_Covers_new_1_-_100_19.png","author":"Kirsty Knight","episode_count":188,"summary":"If you are currently juggling the job of raising little humans while also trying to grow and scale your business… and you're finding it challenging to fit it all in, then this is the podcast for you. Hosted by Master Certified Coach and Melissa Tiers trained Hypnotist Kirsty Knight, this show delivers the productivity-boosting and time-leveraging strategies, sales and business growth insights, time management tips, and mindset shifts you need to grow and scale a profitable business in school hours or less, without sacrificing time with your kids and without burnout. Having coached hundreds of women over the past five years, and as a serial entrepreneur and a mum herself, Kirsty knows all too well the time and productivity challenges most mums face. She brings that expertise, along with the revenue, marketing, and business growth strategies she teaches her clients, into this show so you can build a business that actually works around family life. This podcast is part of Kirsty's wider mission to help 1,000 mums build profitable businesses in school hours or less, proving that women should never have to choose between ambition and the motherhood they want. No matter what stage of bu…","last_synced_at":null,"page_url":"https://stenobird.com/podcast/school-hours-or-less-the-podcast-for-mums-moms-building-profitable-businesses-around-family-life-7120905"},"episode":{"title":"Episode 187 Your money scarcity mindset is costing you money and time","slug":"episode-187-your-money-scarcity-mindset-is-costing-you-money-and-time","published_at":"2026-05-11T05:00:00+00:00","page_url":"https://stenobird.com/podcast/school-hours-or-less-the-podcast-for-mums-moms-building-profitable-businesses-around-family-life-7120905/episode-187-your-money-scarcity-mindset-is-costing-you-money-and-time","show_page_url":"https://stenobird.com/podcast/school-hours-or-less-the-podcast-for-mums-moms-building-profitable-businesses-around-family-life-7120905","url":"https://kirstyknightcoaching.com/subscribe","audio_url":"https://dts.podtrac.com/redirect.mp3/traffic.libsyn.com/secure/the-bold-action-taker-podcast/Episode_187_Your_Money_Scarcity_Mindset_is_costing_you_money_and_time.mp3?dest-id=3171629","summary":"If you're a mum in business trying to grow a profitable business in school hours or less, your pricing matters more than you think — and a money scarcity mindset could be the thing holding you back. In this episode, I'm breaking down why so many women undercharge for their services and how fear, assumptions, and external noise (like the economy or what others are doing) are influencing your pricing decisions without you even realising it. We talk about: Why \"people won't pay that\" is often just projection Why your location doesn't automatically determine your pricing Why you shouldn't base your prices on what you can afford How value is always contextual to the buyer And why undercharging simply doesn't work if you have limited time to build your business If you want to make more money in less time, and you aren't able to fit in low prices and high volume, then you need to check the math of what you are offering to make it make sense. This episode will help you start thinking differently about your pricing, your value, and what it actually takes to build a sustainable, profitable business that fits your life.","meta_description":"If you're a mum in business trying to grow a profitable business in school hours or less, your pricing matters more than you think — and a money scarcity…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1002,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/school-hours-or-less-the-podcast-for-mums-moms-building-profitable-businesses-around-family-life-7120905/episodes/episode-187-your-money-scarcity-mindset-is-costing-you-money-and-time/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/school-hours-or-less-the-podcast-for-mums-moms-building-profitable-businesses-around-family-life-7120905/episode-187-your-money-scarcity-mindset-is-costing-you-money-and-time.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}