{"podcast":{"title":"Scaling Wellness","slug":"scaling-wellness-7115203","podcast_index_feed_id":7115203,"rss_url":"https://feeds.captivate.fm/scalingwellness/","website_url":"https://scalingwellness.captivate.fm","image_url":"https://artwork.captivate.fm/435cd563-f6fa-4580-91ff-aec9d7e3f74c/Pink-and-Grey-Bold-Modern-Motivational-Women-s-Podcast-Cover-3.jpg","author":"Caroline Copp","episode_count":84,"summary":"Welcome to Scaling Wellness, the podcast designed for wellness experts, teachers, and coaches ready to break free from time, energy, and revenue caps. Whether you’re a Pilates instructor, yoga teacher, health coach, or wellness entrepreneur, this podcast provides the roadmap to build a thriving, scalable business in the online space. Hosted by Caroline Copp, business coach for wellness entrepreneurs, Scaling Wellness offers actionable strategies, expert insights, and inspiring success stories to help you elevate your wellness business. If you’ve ever felt limited by the hours in your day, unsure of how to grow online, or stuck in a cycle of overworking without scaling, you’re in the right place. Who Is This Podcast For? Wellness professionals ready to create online courses, memberships, or scalable digital products. Teachers and coaches seeking to grow their income and impact without burning out. Ambitious wellness entrepreneurs looking to build a sustainable, flexible, and impactful online presence. Whether you’re new to the online world or eager to refine your digital offerings, Scaling Wellness is your guide. What You’ll Learn on Scaling Wellness How to Scale Your Wellness Busi…","last_synced_at":"2026-07-27T10:17:02.251347+00:00","page_url":"https://stenobird.com/podcast/scaling-wellness-7115203"},"episode":{"title":"What actually happened in my business this year  (The 2025 Debrief)","slug":"what-actually-happened-in-my-business-this-year-the-2025-debrief","published_at":"2025-12-29T05:00:00+00:00","page_url":"https://stenobird.com/podcast/scaling-wellness-7115203/what-actually-happened-in-my-business-this-year-the-2025-debrief","show_page_url":"https://stenobird.com/podcast/scaling-wellness-7115203","url":"https://www.carolinecopp.co.uk/scaling-wellness-podcast","audio_url":"https://episodes.captivate.fm/episode/49292f77-8e2d-49fc-a957-13695b5ba2f5.mp3","summary":"In this final episode of 2025, I’m taking you properly behind the scenes of my business – the highs, the lows, the “ what on earth was I thinking? ” moments, and what I’m taking with me into 2026. I love a behind-the-scenes moment (hello terrible reality TV), and I know so many of you do too. So this is my honest debrief on what this year has actually looked like as a digital wellness business owner – beyond the Instagram highlight reel. In this episode, I share: My biggest high of the year: launching and growing the Scaling Wellness Accelerator from a 12-week beta with 6 founders… to 23+ wellness experts through the doors, recurring revenue and a hybrid model I love. How group support changed everything for me – why being in the right room and running my own high-touch group has given me more momentum, better ideas and way more joy in my day-to-day work. The real revenue story: how I matched my 2024 revenue by August, almost doubled year-on-year, and why Q4 (and even December!) have been some of my highest months ever. Becoming less “time for money” dependent: what it felt like to go on holiday, schedule everything in advance and make sales from the beach – and where I still need to improve my boundaries and support in 2026. The power of the right clients: how tightening up my messaging meant attracting ambitious, driven “doers” instead of quick-fix seekers… and why that’s made my business feel so much lighter. PLUS The flops and wobbles: The Stand Out launch that didn’t land the way I hoped – and what it taught me about niche-only offers. The few weeks where I essentially burned everything down – turned off ads, paused lead magnets, stopped selling – and instantly felt the impact on leads and cashflow. The conversion event that led to 17 sales calls in 2 weeks , and…","meta_description":"In this final episode of 2025, I’m taking you properly behind the scenes of my business – the highs, the lows, the “ what on earth was I thinking? ” momen…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2428,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/scaling-wellness-7115203/episodes/what-actually-happened-in-my-business-this-year-the-2025-debrief/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/scaling-wellness-7115203/what-actually-happened-in-my-business-this-year-the-2025-debrief.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}