{"podcast":{"title":"Scaling Wellness","slug":"scaling-wellness-7115203","podcast_index_feed_id":7115203,"rss_url":"https://feeds.captivate.fm/scalingwellness/","website_url":"https://scalingwellness.captivate.fm","image_url":"https://artwork.captivate.fm/435cd563-f6fa-4580-91ff-aec9d7e3f74c/Pink-and-Grey-Bold-Modern-Motivational-Women-s-Podcast-Cover-3.jpg","author":"Caroline Copp","episode_count":84,"summary":"Welcome to Scaling Wellness, the podcast designed for wellness experts, teachers, and coaches ready to break free from time, energy, and revenue caps. Whether you’re a Pilates instructor, yoga teacher, health coach, or wellness entrepreneur, this podcast provides the roadmap to build a thriving, scalable business in the online space. Hosted by Caroline Copp, business coach for wellness entrepreneurs, Scaling Wellness offers actionable strategies, expert insights, and inspiring success stories to help you elevate your wellness business. If you’ve ever felt limited by the hours in your day, unsure of how to grow online, or stuck in a cycle of overworking without scaling, you’re in the right place. Who Is This Podcast For? Wellness professionals ready to create online courses, memberships, or scalable digital products. Teachers and coaches seeking to grow their income and impact without burning out. Ambitious wellness entrepreneurs looking to build a sustainable, flexible, and impactful online presence. Whether you’re new to the online world or eager to refine your digital offerings, Scaling Wellness is your guide. What You’ll Learn on Scaling Wellness How to Scale Your Wellness Busi…","last_synced_at":"2026-07-27T10:17:02.251347+00:00","page_url":"https://stenobird.com/podcast/scaling-wellness-7115203"},"episode":{"title":"Avoiding SELLING? The secrets sales mechanism behind successful digital wellness businesses","slug":"avoiding-selling-the-secrets-sales-mechanism-behind-successful-digital-wellness-businesses","published_at":"2026-02-09T05:00:00+00:00","page_url":"https://stenobird.com/podcast/scaling-wellness-7115203/avoiding-selling-the-secrets-sales-mechanism-behind-successful-digital-wellness-businesses","show_page_url":"https://stenobird.com/podcast/scaling-wellness-7115203","url":"https://www.carolinecopp.co.uk/scaling-wellness-podcast","audio_url":"https://episodes.captivate.fm/episode/4356d2c2-c344-420a-af27-6717b558e295.mp3","summary":"Welcome back to another episode of Scaling Wellness . Today we’re talking about something that so many wellness experts get stuck on - how to actually sell your digital product once it’s built. Even the biggest brands in the world aren’t just “hoping” people buy. They are running planned, strategic campaigns over and over again - and we need to be doing the same in wellness. In this episode, I break down: Why putting your product on your website and waiting doesn’t work What a sales funnel actually is (without the jargon) And how to create a simple, repeatable system that sells your product beyond your existing audience If your product isn’t selling, it’s rarely because it’s “not good enough.” It’s usually because: There’s no consistent lead flow There’s no nurture strategy And there’s no intentional sales campaign Your Next Steps 🎧 Re-listen to this episode with pen and paper! ✍️ Sketch out your current funnel (even if it feels messy) 📩 DM me your questions on Instagram - I’d love to hear where you’re stuck If you want help putting this into action, I run free workshops regularly where I walk you through exactly how to structure this for your own wellness business. Website: www.carolinecopp.co.uk Instagram: https://www.instagram.com/carolinecopp/ Workshop: https://www.carolinecopp.co.uk/wellness-programmes-that-scale","meta_description":"Welcome back to another episode of Scaling Wellness . Today we’re talking about something that so many wellness experts get stuck on - how to actually sel…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1421,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/scaling-wellness-7115203/episodes/avoiding-selling-the-secrets-sales-mechanism-behind-successful-digital-wellness-businesses/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/scaling-wellness-7115203/avoiding-selling-the-secrets-sales-mechanism-behind-successful-digital-wellness-businesses.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}