{"podcast":{"title":"Sales Secrets","slug":"sales-secrets-15609","podcast_index_feed_id":15609,"rss_url":"https://feeds.simplecast.com/Z_Rd8DgT","website_url":"https://sales-secrets.simplecast.com","image_url":"https://image.simplecastcdn.com/images/ca8546be-f3e6-41b9-a048-440aa6660d59/5e69c69f-4094-47e5-80d0-6e57a525ecae/3000x3000/2-sales-secrets-podcast-cover-art-no-lambo-12-8-23.jpg?aid=rss_feed","author":"Brandon Bornancin","episode_count":600,"summary":"Brandon Bornancin is a serial salesperson, entrepreneur, and Founder & CEO of Seamless.AI. He has interviewed the world’s biggest and brightest business experts (including Kevin Harrington, Jordan Belfort, Ryan Serhant, Bob Burg, and many more) to uncover actionable strategies, tips, and insights that you can use to generate more revenue and accelerate your business. Ready to learn exclusive secrets from top sales, business, and entrepreneurs from around the world? Then Sales Secrets From The Top 1% is the place to find them.","last_synced_at":"2026-06-13T00:18:49.454545+00:00","page_url":"https://stenobird.com/podcast/sales-secrets-15609"},"episode":{"title":"Warm Up Every Deal Before the First Call | #1421","slug":"warm-up-every-deal-before-the-first-call-1421","published_at":"2026-05-08T12:30:00+00:00","page_url":"https://stenobird.com/podcast/sales-secrets-15609/warm-up-every-deal-before-the-first-call-1421","show_page_url":"https://stenobird.com/podcast/sales-secrets-15609","url":"https://sales-secrets.simplecast.com/episodes/warm-up-every-deal-before-the-first-call-V9yIHr9T","audio_url":"https://cdn.simplecast.com/media/audio/transcoded/d348fc2d-e541-48dd-abbd-ba5a4ee5b073/e4078314-7400-4955-bf35-ef3aadb5aa38/episodes/audio/group/037f9582-8a13-4918-8d83-6f0ac1188810/group-item/e9baf0ca-acbf-422f-b3f6-7f765247ea5d/128_default_tc.mp3?aid=rss_feed&feed=Z_Rd8DgT","summary":"Why do the best reps warm up deals before the first call? Familiarity, relevance, and context lower resistance and make first conversations stronger. Brandon explains how pre-call touches improve show rates, trust, discovery quality, and why leaders should coach the motion before the meeting, not just the meeting itself.","meta_description":"Why do the best reps warm up deals before the first call? Familiarity, relevance, and context lower resistance and make first conversations stronger. Bran…","key_points":[],"chapters":[],"topics":[],"duration_seconds":176,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/sales-secrets-15609/episodes/warm-up-every-deal-before-the-first-call-1421/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/sales-secrets-15609/warm-up-every-deal-before-the-first-call-1421.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}