{"podcast":{"title":"Sales Secrets","slug":"sales-secrets-15609","podcast_index_feed_id":15609,"rss_url":"https://feeds.simplecast.com/Z_Rd8DgT","website_url":"https://sales-secrets.simplecast.com","image_url":"https://image.simplecastcdn.com/images/ca8546be-f3e6-41b9-a048-440aa6660d59/5e69c69f-4094-47e5-80d0-6e57a525ecae/3000x3000/2-sales-secrets-podcast-cover-art-no-lambo-12-8-23.jpg?aid=rss_feed","author":"Brandon Bornancin","episode_count":600,"summary":"Brandon Bornancin is a serial salesperson, entrepreneur, and Founder & CEO of Seamless.AI. He has interviewed the world’s biggest and brightest business experts (including Kevin Harrington, Jordan Belfort, Ryan Serhant, Bob Burg, and many more) to uncover actionable strategies, tips, and insights that you can use to generate more revenue and accelerate your business. Ready to learn exclusive secrets from top sales, business, and entrepreneurs from around the world? Then Sales Secrets From The Top 1% is the place to find them.","last_synced_at":"2026-06-13T00:18:49.454545+00:00","page_url":"https://stenobird.com/podcast/sales-secrets-15609"},"episode":{"title":"The Dark Psychology Behind Sales Success | #1411","slug":"the-dark-psychology-behind-sales-success-1411","published_at":"2026-04-29T15:20:49+00:00","page_url":"https://stenobird.com/podcast/sales-secrets-15609/the-dark-psychology-behind-sales-success-1411","show_page_url":"https://stenobird.com/podcast/sales-secrets-15609","url":"https://sales-secrets.simplecast.com/episodes/the-dark-psychology-behind-sales-success-1411-AwKU9NaN","audio_url":"https://cdn.simplecast.com/media/audio/transcoded/d348fc2d-e541-48dd-abbd-ba5a4ee5b073/e4078314-7400-4955-bf35-ef3aadb5aa38/episodes/audio/group/0be800c8-29a0-499f-91de-5509261e6a8b/group-item/b19eaecf-ff00-40a1-affb-4b8e2a562bd0/128_default_tc.mp3?aid=rss_feed&feed=Z_Rd8DgT","summary":"Dark sales psychology is not unethical -- it just it feels almost unfair when you understand how buyers actually decide. Brandon covers five psychological principles: pain amplification, radical transparency, status positioning, the black sand method, and story-based social proof.","meta_description":"Dark sales psychology is not unethical -- it just it feels almost unfair when you understand how buyers actually decide. Brandon covers five psychological…","key_points":[],"chapters":[],"topics":[],"duration_seconds":207,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/sales-secrets-15609/episodes/the-dark-psychology-behind-sales-success-1411/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/sales-secrets-15609/the-dark-psychology-behind-sales-success-1411.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}