{"podcast":{"title":"Sales Secrets","slug":"sales-secrets-15609","podcast_index_feed_id":15609,"rss_url":"https://feeds.simplecast.com/Z_Rd8DgT","website_url":"https://sales-secrets.simplecast.com","image_url":"https://image.simplecastcdn.com/images/ca8546be-f3e6-41b9-a048-440aa6660d59/5e69c69f-4094-47e5-80d0-6e57a525ecae/3000x3000/2-sales-secrets-podcast-cover-art-no-lambo-12-8-23.jpg?aid=rss_feed","author":"Brandon Bornancin","episode_count":600,"summary":"Brandon Bornancin is a serial salesperson, entrepreneur, and Founder & CEO of Seamless.AI. He has interviewed the world’s biggest and brightest business experts (including Kevin Harrington, Jordan Belfort, Ryan Serhant, Bob Burg, and many more) to uncover actionable strategies, tips, and insights that you can use to generate more revenue and accelerate your business. Ready to learn exclusive secrets from top sales, business, and entrepreneurs from around the world? Then Sales Secrets From The Top 1% is the place to find them.","last_synced_at":"2026-06-13T00:18:49.454545+00:00","page_url":"https://stenobird.com/podcast/sales-secrets-15609"},"episode":{"title":"Don't Treat Your Prospects Like A Number | #1406","slug":"don-t-treat-your-prospects-like-a-number-1406","published_at":"2026-04-23T16:06:33+00:00","page_url":"https://stenobird.com/podcast/sales-secrets-15609/don-t-treat-your-prospects-like-a-number-1406","show_page_url":"https://stenobird.com/podcast/sales-secrets-15609","url":"https://sales-secrets.simplecast.com/episodes/dont-treat-your-prospects-like-a-number-1406-jB9AR1a_","audio_url":"https://cdn.simplecast.com/media/audio/transcoded/d348fc2d-e541-48dd-abbd-ba5a4ee5b073/e4078314-7400-4955-bf35-ef3aadb5aa38/episodes/audio/group/1944e966-12a6-4571-bb32-4f9d3263303b/group-item/7e595252-9ad6-4a32-bad9-5e30a328c042/128_default_tc.mp3?aid=rss_feed&feed=Z_Rd8DgT","summary":"Treating prospects like numbers destroys trust and lowers conversion. Brandon explains the psychology behind generic outreach, why specificity builds respect, how bad metrics create bad rep behavior, and why real personalization is about relevance and decision support, not just adding tokens to a message.","meta_description":"Treating prospects like numbers destroys trust and lowers conversion. Brandon explains the psychology behind generic outreach, why specificity builds resp…","key_points":[],"chapters":[],"topics":[],"duration_seconds":196,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/sales-secrets-15609/episodes/don-t-treat-your-prospects-like-a-number-1406/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/sales-secrets-15609/don-t-treat-your-prospects-like-a-number-1406.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}