{"podcast":{"title":"Sales POP! Podcasts: Insights from Top Experts in Sales, Marketing, Leadership & More.","slug":"sales-pop-podcasts-insights-from-top-experts-in-sales-marketing-leadership-more-340492","podcast_index_feed_id":340492,"rss_url":"https://salespop.libsyn.com/rss","website_url":"https://www.salespop.net","image_url":"https://static.libsyn.com/p/assets/1/5/1/6/15166615099be32240be95ea3302a6a1/SALES_POP.jpg","author":"Sales POP!","episode_count":1656,"summary":"Sales POP! is your shortcut to sales, marketing and leadership excellence, offering short, insightful episodes with top global thought leaders, hosted by John Golden.","last_synced_at":"2026-07-26T18:18:13.620213+00:00","page_url":"https://stenobird.com/podcast/sales-pop-podcasts-insights-from-top-experts-in-sales-marketing-leadership-more-340492"},"episode":{"title":"Turn Your Marketing Team Into a Lead Machine — Charlotte Johnson","slug":"turn-your-marketing-team-into-a-lead-machine-charlotte-johnson","published_at":"2026-06-20T21:24:00+00:00","page_url":"https://stenobird.com/podcast/sales-pop-podcasts-insights-from-top-experts-in-sales-marketing-leadership-more-340492/turn-your-marketing-team-into-a-lead-machine-charlotte-johnson","show_page_url":"https://stenobird.com/podcast/sales-pop-podcasts-insights-from-top-experts-in-sales-marketing-leadership-more-340492","url":"https://salespop.libsyn.com/turn-your-marketing-team-into-a-lead-machine-charlotte-johnson","audio_url":"https://dts.podtrac.com/redirect.mp3/traffic.libsyn.com/secure/salespop/Charlotte_Johnson.mp3?dest-id=1131191","summary":"Charlotte Johnson, founder and CEO of Drew and Rose, explains how to bridge the sales and marketing gap by making marketing accountable for lead generation — tying marketing compensation to leads, putting both teams in the same weekly meeting, and mapping the full funnel together. She shares her agency's results guarantee and a three-step \"do it for you, do it together, you do it yourselves\" framework that builds lasting alignment. Learn more at https://drewandrose.com/","meta_description":"Charlotte Johnson, founder and CEO of Drew and Rose, explains how to bridge the sales and marketing gap by making marketing accountable for lead generatio…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1265,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/sales-pop-podcasts-insights-from-top-experts-in-sales-marketing-leadership-more-340492/episodes/turn-your-marketing-team-into-a-lead-machine-charlotte-johnson/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/sales-pop-podcasts-insights-from-top-experts-in-sales-marketing-leadership-more-340492/turn-your-marketing-team-into-a-lead-machine-charlotte-johnson.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}