{"podcast":{"title":"Sales POP! Podcasts: Insights from Top Experts in Sales, Marketing, Leadership & More.","slug":"sales-pop-podcasts-insights-from-top-experts-in-sales-marketing-leadership-more-340492","podcast_index_feed_id":340492,"rss_url":"https://salespop.libsyn.com/rss","website_url":"https://www.salespop.net","image_url":"https://static.libsyn.com/p/assets/1/5/1/6/15166615099be32240be95ea3302a6a1/SALES_POP.jpg","author":"Sales POP!","episode_count":1656,"summary":"Sales POP! is your shortcut to sales, marketing and leadership excellence, offering short, insightful episodes with top global thought leaders, hosted by John Golden.","last_synced_at":"2026-07-26T18:18:13.620213+00:00","page_url":"https://stenobird.com/podcast/sales-pop-podcasts-insights-from-top-experts-in-sales-marketing-leadership-more-340492"},"episode":{"title":"AEO Strategy 2026: Quality Over Volume in AI Search","slug":"aeo-strategy-2026-quality-over-volume-in-ai-search","published_at":"2026-07-09T14:42:00+00:00","page_url":"https://stenobird.com/podcast/sales-pop-podcasts-insights-from-top-experts-in-sales-marketing-leadership-more-340492/aeo-strategy-2026-quality-over-volume-in-ai-search","show_page_url":"https://stenobird.com/podcast/sales-pop-podcasts-insights-from-top-experts-in-sales-marketing-leadership-more-340492","url":"https://salespop.libsyn.com/aeo-strategy-2026-quality-over-volume-in-ai-search","audio_url":"https://dts.podtrac.com/redirect.mp3/traffic.libsyn.com/secure/salespop/Callum_Kennard.mp3?dest-id=1131191","summary":"Callum Kennard, Head of Sales at ClickSlice, explains why overplanning can be worse than bad execution and how to fix it by baking in iteration, defining a narrow ideal customer, and prioritizing citation quality over volume in SEO and AI search. He shows sales and marketing leaders how to stop confusing activity with progress and set realistic timelines for SEO and AEO results. Learn more at https://www.clickslice.co.uk/ .","meta_description":"Callum Kennard, Head of Sales at ClickSlice, explains why overplanning can be worse than bad execution and how to fix it by baking in iteration, defining…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1533,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/sales-pop-podcasts-insights-from-top-experts-in-sales-marketing-leadership-more-340492/episodes/aeo-strategy-2026-quality-over-volume-in-ai-search/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/sales-pop-podcasts-insights-from-top-experts-in-sales-marketing-leadership-more-340492/aeo-strategy-2026-quality-over-volume-in-ai-search.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}