{"podcast":{"title":"SaaS Metrics School","slug":"saas-metrics-school-6467825","podcast_index_feed_id":6467825,"rss_url":"https://app.kajabi.com/podcasts/2147570179/feed","website_url":"https://www.thesaasacademy.com/podcasts/saas-metrics-school","image_url":"https://kajabi-storefronts-production.kajabi-cdn.com/kajabi-storefronts-production/file-uploads/site/70333/podcasts/36206f-febd-0e0-8167-3d08ead5b4_SAAS-METRICS-SCHOOL_ARTWORK.jpg","author":"Ben Murray","episode_count":381,"summary":"Ben Murray brings you actionable SaaS metrics lessons that he has learned through years of being in the SaaS CFO trenches. Whether you are new to SaaS or a SaaS veteran, learn the latest SaaS and AI metrics, finance, and accounting tactics that drive financial transparency and improved decision-making. Ben’s SaaS metrics blog consistently rates a 70+ NPS, and his templates have been downloaded over 100,000 times. There is always something to learn about SaaS and AI metrics.","last_synced_at":"2026-07-22T22:17:24.587138+00:00","page_url":"https://stenobird.com/podcast/saas-metrics-school-6467825"},"episode":{"title":"12 Steps to Creating an Outcome-based Pricing Plan","slug":"12-steps-to-creating-an-outcome-based-pricing-plan","published_at":"2026-06-12T12:00:00+00:00","page_url":"https://stenobird.com/podcast/saas-metrics-school-6467825/12-steps-to-creating-an-outcome-based-pricing-plan","show_page_url":"https://stenobird.com/podcast/saas-metrics-school-6467825","url":"https://www.thesaasacademy.com/podcasts/saas-metrics-school/episodes/2149215727","audio_url":"https://app.kajabi.com/podcasts/medias/2149215727.mp3","summary":"Everyone says seat-based pricing is dead, but do you actually have an outcome you can charge for? In episode #377, Ben Murray breaks down the 12 steps to building an outcome-based pricing plan, drawn from analyzing real, live outcome-based pricing pages and the fine print buried in their terms and conditions. Outcome pricing is complex to design and even harder for customers to understand: when are they charged, and where is the failure point at which they aren't? For SaaS founders and CFOs weighing a move to outcome- or agentic-AI pricing, getting the unit, success criteria, and spend controls right is the difference between a model customers trust and one that creates budget anxiety and billing disputes. How to decide whether you even have a billable outcome, and why a completed customer result is not the same as an activity. How to define the outcome unit and write success criteria twice, with real examples from Intercom's Fin, Help Scout's AI Answers, and Zendesk's 72-hour resolution window. Why failure forgiveness is a conversion tool, not just billing logic, and how measurement windows protect you from outcomes that unravel later. How to choose your commercial structure, anchor price to labor savings, revenue, or risk avoidance, and plan for the training lag before charges begin. Why spend controls and auditable billing events are non-negotiable, and how to know when outcome pricing is the wrong model entirely. Tune in for the full framework, then grab the deep-dive blog post before you design your next AI pricing plan. Resources Mentioned Ben's blog post: 12 Steps to Creating an Outcome-Based Pricing Plan:  https://www.thesaascfo.com/how-to-build-outcome-based-pricing/","meta_description":"Everyone says seat-based pricing is dead, but do you actually have an outcome you can charge for? In episode #377, Ben Murray breaks down the 12 steps to…","key_points":[],"chapters":[],"topics":[],"duration_seconds":414,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/saas-metrics-school-6467825/episodes/12-steps-to-creating-an-outcome-based-pricing-plan/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/saas-metrics-school-6467825/12-steps-to-creating-an-outcome-based-pricing-plan.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}