{"podcast":{"title":"Rooted Agritourism","slug":"rooted-agritourism-6069338","podcast_index_feed_id":6069338,"rss_url":"https://media.rss.com/sunnymarymeadow/feed.xml","website_url":"https://rss.com/podcasts/sunnymarymeadow","image_url":"https://media.rss.com/sunnymarymeadow/20250829_020827_937b273e6cf8369c49b5b4e524a703f7.jpg","author":"Liz Fiedler","episode_count":186,"summary":"Rooted Agritourism is the go-to podcast for rural entrepreneurs building diversified, sustainable, and story-driven farm businesses. Hosted by Dr. Liz Fiedler Mergen—flower farmer, educator, and founder of Sunny Mary Meadow cut flower farm—this show goes beyond blooms to explore the full spectrum of agritourism and value-added agriculture. Whether you're launching a U-pick field, hosting farm events, bottling your own products, or dreaming up the next big rural business idea, you'll find honest insights, real-world strategies, and a whole lot of encouragement here. Each episode blends personal experience, practical tools, and conversations with innovative ag-based business owners who are redefining what it means to grow on your own terms. From marketing perishable products to navigating burnout, building memberships, and scaling farm income streams— Rooted Agritourism is your weekly companion for building a life and business deeply rooted in purpose, place, and profitability. Podcast Website: https://www.sunnymarymeadowcoaching.com/rootedagritourism Podcast Instagram: https://www.instagram.com/rootedagritourism/ Business Coaching: https://www.sunnymarymeadowcoaching.com/ Farm Webs…","last_synced_at":"2026-06-24T00:18:07.444370+00:00","page_url":"https://stenobird.com/podcast/rooted-agritourism-6069338"},"episode":{"title":"Revolutionizing the Floral Industry with 'Farmers to Florists'","slug":"revolutionizing-the-floral-industry-with-farmers-to-florists","published_at":"2025-12-17T22:18:02+00:00","page_url":"https://stenobird.com/podcast/rooted-agritourism-6069338/revolutionizing-the-floral-industry-with-farmers-to-florists","show_page_url":"https://stenobird.com/podcast/rooted-agritourism-6069338","url":"https://rss.com/podcasts/sunnymarymeadow/2397592","audio_url":"https://content.rss.com/episodes/185131/2397592/sunnymarymeadow/2025_12_17_22_17_34_03e0568f-23af-481c-b628-1f8e4892c675.mp3","summary":"Sign up for the webinar: https://www.sunnymarymeadowcoaching.com/registration-page-222a1dfe-fee7-469e-8156-8379cc388865 In this episode of the Rooted Agritourism Podcast, Dr. Liz Fiedler Mergen invites listeners to the 2026 Flower Farmer Forum and introduces a groundbreaking tool for the floral industry — Farmers to Florists. Liz shares the significant challenges faced by flower farmers, florists, and farmer florists, such as planning, inventory management, and efficient communication. She unveils the Farmers to Florists platform designed to address these issues by integrating crop planning, inventory management, and floral recipes into one collaborative system. Listeners are encouraged to join a live webinar on January 6th to see the platform in action and provide valuable feedback. The episode also mentions registration details, the goals of the platform, and how it aims to bring clarity and efficiency to the industry. 00:00 Welcome and Conference Invitation 00:50 Introduction to Rooted Agritourism 01:14 Exciting Industry Announcement 02:42 The Problem in the Floral Industry 07:18 The Solution: Farmers to Florist Platform 09:18 Features of Farmers to Florist 12:59 Call to Action: Join the Webinar 15:05 Conclusion and Additional Resources","meta_description":"Sign up for the webinar: https://www.sunnymarymeadowcoaching.com/registration-page-222a1dfe-fee7-469e-8156-8379cc388865 In this episode of the Rooted Agri…","key_points":[],"chapters":[],"topics":[],"duration_seconds":951,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/rooted-agritourism-6069338/episodes/revolutionizing-the-floral-industry-with-farmers-to-florists/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/rooted-agritourism-6069338/revolutionizing-the-floral-industry-with-farmers-to-florists.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}