{"podcast":{"title":"Ray Edwards Show","slug":"ray-edwards-show-643941","podcast_index_feed_id":643941,"rss_url":"https://app.kajabi.com/podcasts/2148043728/feed","website_url":"https://rayedwards.mykajabi.com/podcasts/ray-edwards-show","image_url":"https://kajabi-storefronts-production.kajabi-cdn.com/kajabi-storefronts-production/site/810/podcasts/dd4c0436-045e-4a45-8215-47de748be2fe.png","author":"Ray Edwards","episode_count":707,"summary":"Ray Edwards is a sought-after Copywriter, Author, Speaker, and Communications Strategist. His clients include Tony Robbins, Jack Canfield, Jeff Walker, Robert Allen, and more. On this show, Ray helps you start, run, and grow their Internet-based businesses. The show includes interviews with well-known experts like Michael Hyatt, Jeff Goins, Dan Miller, Cliff Ravenscraft, Michael Stelzner, Amy Porterfield, Don Miller, and many others.","last_synced_at":"2026-06-21T20:18:12.108627+00:00","page_url":"https://stenobird.com/podcast/ray-edwards-show-643941"},"episode":{"title":"10 Rules for Prospering in Recession","slug":"10-rules-for-prospering-in-recession","published_at":"2022-06-13T10:00:11+00:00","page_url":"https://stenobird.com/podcast/ray-edwards-show-643941/10-rules-for-prospering-in-recession","show_page_url":"https://stenobird.com/podcast/ray-edwards-show-643941","url":"https://rayedwards.mykajabi.com/podcasts/ray-edwards-show/episodes/2149128324","audio_url":"https://app.kajabi.com/podcasts/medias/2149128324.mp3","summary":"How should entrepreneurs view economic recession? Is it \"brace for impact\", or \"full speed ahead\"? I've lived through enough periods of recession to know this: Any entrepreneur can USE the recession to proposer. You just need to keep these 10 principles in mind…   [00:19] What's happening? [02:23] Always be making offers [02:47] Always give a reason why for immediate action [03:07] Always be clear and directive in what you write [03:40] Always track and measure with ruthless accuracy [04:10] Always use zero cost brand building via social media [04:45] Always use strong sales copy [05:24] The fortune is in the follow up [06:14] Always make your ads look like mail order [06:50] Results decide [07:16] Use pigheaded discipline, delegation, automation, and elimination to develop marketing habits How You Can Help Subscribe to the show in iTunes and give us a rating and review. Make sure you put your real name and website in the text of the review itself. We will definitely mention you on this show. We are also on  Stitcher.com , so if you prefer Stitcher, please subscribe there. Connect with Ray on  Facebook ,  Twitter , and  Instagram Visit  Ray's community on Facebook  – This is a friendly group of writers, entrepreneurs, and coaches who share ideas and helpful advice.","meta_description":"How should entrepreneurs view economic recession? Is it \"brace for impact\", or \"full speed ahead\"? I've lived through enough periods of recession to know…","key_points":[],"chapters":[],"topics":[],"duration_seconds":522,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/ray-edwards-show-643941/episodes/10-rules-for-prospering-in-recession/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/ray-edwards-show-643941/10-rules-for-prospering-in-recession.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}