{"podcast":{"title":"R2Kast - People in Food and Farming/All In","slug":"r2kast-people-in-food-and-farming-all-in-6734636","podcast_index_feed_id":6734636,"rss_url":"https://feeds.acast.com/public/shows/65885e0cfa5a340016e3e287","website_url":"https://Facebook.com/RURAL2KITCHEN/","image_url":"https://assets.pippa.io/shows/65885e0cfa5a340016e3e287/1764772431493-95ca55a0-ea3b-4956-9c99-8c79411c3bc9.jpeg","author":"Wallace Currie","episode_count":467,"summary":"Brought to you from Rural2Kitchen. The podcast where agricultural minds open up. Sponsored primarily by Howden Rural Insurance as well as the Scottish Farmer Follow us on all platforms here - https://linktr.ee/rural2kitchen To get in touch email rural2kitchen@gmail.com Complete this survey to help out the show! Thank you so much - https://docs.google.com/forms/d/e/1FAIpQLSeBDRnGerPw2w-nNBT6st4wCI2ldi4OZPrIIrJ-_rsRWCKq1A/viewform?usp=sf_link Hosted on Acast. See acast.com/privacy for more information.","last_synced_at":"2026-07-14T08:19:23.897985+00:00","page_url":"https://stenobird.com/podcast/r2kast-people-in-food-and-farming-all-in-6734636"},"episode":{"title":"R2Kast 423 – Olivia Skeoch on content, career changes and coming into agriculture","slug":"r2kast-423-olivia-skeoch-on-content-career-changes-and-coming-into-agriculture","published_at":"2026-05-08T18:00:00+00:00","page_url":"https://stenobird.com/podcast/r2kast-people-in-food-and-farming-all-in-6734636/r2kast-423-olivia-skeoch-on-content-career-changes-and-coming-into-agriculture","show_page_url":"https://stenobird.com/podcast/r2kast-people-in-food-and-farming-all-in-6734636","url":"https://shows.acast.com/r2kast/episodes/r2kast-423-olivia-skioch-on-content-career-changes-and-comin","audio_url":"https://sphinx.acast.com/p/open/s/65885e0cfa5a340016e3e287/e/69c80f67e05c00aacfe2e151/media.mp3","summary":"Today I had Liv on the R2Kast 🎙️ She works in commercial content across the agricultural media space, creating campaigns, events and storytelling that connect farming with a wider audience. 🌾 We spoke about how she found her way into agriculture from outside the sector, starting with an English degree and teaching before moving into marketing and eventually into agricultural media. It was a really honest chat about trying different things, figuring out what works and what doesn’t, and how those decisions shape where you end up. 🍎 A big part of the conversation focused on content and communication. How stories are told in agriculture, the importance of asking questions, and why people coming in without a farming background can bring a different and valuable perspective to the industry. 🌍 We also chatted about confidence, networking and building a career without a set plan, and how sometimes just following what you enjoy can take you further than you expect. Enjoy! 🙂 Hosted on Acast. See acast.com/privacy for more information.","meta_description":"Today I had Liv on the R2Kast 🎙️ She works in commercial content across the agricultural media space, creating campaigns, events and storytelling that con…","key_points":[],"chapters":[],"topics":[],"duration_seconds":4527,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/r2kast-people-in-food-and-farming-all-in-6734636/episodes/r2kast-423-olivia-skeoch-on-content-career-changes-and-coming-into-agriculture/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/r2kast-people-in-food-and-farming-all-in-6734636/r2kast-423-olivia-skeoch-on-content-career-changes-and-coming-into-agriculture.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}