{"podcast":{"title":"Profit by Design","slug":"profit-by-design-984581","podcast_index_feed_id":984581,"rss_url":"https://feeds.captivate.fm/profit-by-design/","website_url":"http://www.tapthepotential.com","image_url":"https://artwork.captivate.fm/279ca741-8722-4002-baa6-251513c8bcd8/ttp-profit-by-design-thumbnail-and-logo-4-1.png","author":"Dr. Sabrina Starling","episode_count":407,"summary":"You work hard in your business. On the Profit by Design Podcast, we ask the BIG question: What has your business done FOR YOU lately? Join Dr. Sabrina Starling, The Business Psychologist™ and founder of Tap the Potential weekly, as she brings you tips, tools and strategies to support YOU in making intentionally profitable AND sustainable business decisions to live the lifestyle you desire. After all, work supports life, not the other way around. Dr. Sabrina is the author of the The 4 Week Vacation® and the How to Hire the Best Series. Profit by Design is a Tap the Potential Production.","last_synced_at":null,"page_url":"https://stenobird.com/podcast/profit-by-design-984581"},"episode":{"title":"394: The 5-Step Business Growth Strategy to Create a Sustainably Profitable Business","slug":"394-the-5-step-business-growth-strategy-to-create-a-sustainably-profitable-business","published_at":"2026-03-26T07:00:00+00:00","page_url":"https://stenobird.com/podcast/profit-by-design-984581/394-the-5-step-business-growth-strategy-to-create-a-sustainably-profitable-business","show_page_url":"https://stenobird.com/podcast/profit-by-design-984581","url":"http://www.tapthepotential.com","audio_url":"https://episodes.captivate.fm/episode/57de665a-36a6-4564-9107-d86d20c10a1e.mp3","summary":"If your business is growing, but you’re more exhausted than ever–something is off. More revenue should mean more freedom. Instead, you’re stuck in the survival trap of being overworked, underpaid, and the bottleneck in your business. Stress has become your new normal. In this episode, Melissa Kay and Dr. Sabrina Starling walk you through the exact framework we use inside the Tap the Potential Solution ™. You’ll learn the 5-step business growth strategy that changes everything. Sustainable profit doesn’t come from hustle; it comes from strategy. Ask yourself this question: “If nothing changes, what will it cost me?” Join us now to discover how different your life can be as the owner of a sustainably profitable business. Profit by Design is a Tap the Potential production. Show Highlights: Are you “throwing spaghetti at the wall”? Learn these 5 steps for owners of businesses that are established, past the startup phase, but still struggling against burnout: Design your business to be sustainably profitable. (Every decision should direct profitability.) Niche down with a clearly defined sweet spot. (A sweet spot is more defined than a niche. Think “slim down.”) Innovate around the sweet spot of your business. (This is how you fall back in love with your business.) Build your lean and mighty team of A-players. (This step is powerful for taking away your headaches and driving profitability.) Focus on networking and attracting more A-players to your team. (This is when you have more freedom, more profit, and more owner’s pay.) Melissa explains how we help our clients using this 5-step framework. Our focus is on what really works! Hear the exciting facts about what’s happening with our clients! The results we expect when we show you how to increase your owner’s pay Just imagin…","meta_description":"If your business is growing, but you’re more exhausted than ever–something is off. More revenue should mean more freedom. Instead, you’re stuck in the sur…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1668,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/profit-by-design-984581/episodes/394-the-5-step-business-growth-strategy-to-create-a-sustainably-profitable-business/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/profit-by-design-984581/394-the-5-step-business-growth-strategy-to-create-a-sustainably-profitable-business.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}