{"podcast":{"title":"Product Marketing Life","slug":"product-marketing-life-4795195","podcast_index_feed_id":4795195,"rss_url":"https://fast.wistia.com/channels/a32vfm90lo/rss","website_url":"https://listen.casted.us/public/158/Product-Marketing-Life-a20877a8","image_url":"https://embed-ssl.wistia.com/deliveries/7d4dd992f49ee8e9d700eb9412f1d7e1.png?image_crop_resized=3000x3000","author":"Richard King","episode_count":61,"summary":"Your very own biweekly dose of all things product marketing. Whether you want a glimpse into the life of other PMMs or you’re after a deep dive into something specific, this is the only place you need to be.","last_synced_at":null,"page_url":"https://stenobird.com/podcast/product-marketing-life-4795195"},"episode":{"title":"Product Marketing Life | Laura Jones, Uber","slug":"product-marketing-life-laura-jones-uber","published_at":"2021-07-14T09:17:24+00:00","page_url":"https://stenobird.com/podcast/product-marketing-life-4795195/product-marketing-life-laura-jones-uber","show_page_url":"https://stenobird.com/podcast/product-marketing-life-4795195","url":"https://listen.casted.us/public/158/Product-Marketing-Life-a20877a8?wchannelid=a32vfm90lo&wvideoid=muqhkifyw6","audio_url":"https://podcast.wistia.com/deliveries/a7eba596c145d28ef898bd885be6cfcf413ba9de.mp3?d=eyJtIjoxMTgxMjIwNjUsIm1kIjoyMTY3LjAxLCJhIjoid2lzdGlhLXByb2R1Y3Rpb25fODIxOTI4IiwiYyI6MTA2OTU2LCJlIjoxNjc5MDA0LCJiIjoiYTdlYmE1OTZjMTQ1ZDI4ZWY4OThiZDg4NWJlNmNmY2Y0MTNiYTlkZSIsIm1iIjoxMDk0Nywib2IiOjk2MDAwMS43MTY2NTEwNTM2fQ%3D%3D--f12708412cce72b5c06f735ddb0e63d08a87973a3c1015c683167034390a8d59","summary":"Global Head of Product Marketing at Uber, Laura Jones, takes us on deep dive into the world of design thinking as a bonafide expert in the field, including how she became interested in the concept, how it’s been a useful tool in her successful career as a PMM and how she continues to put it to use wherever possible in her role day-to-day, plus she shares useful tools and tips for beginners and answers questions from the PMA Slack community. ___ \"To me, design thinking starts with when you ask the question why? Why am I doing this? And then ask the question about who's it for? So who's the audience? And what do they care about? What makes this meaningful?\"","meta_description":"Global Head of Product Marketing at Uber, Laura Jones, takes us on deep dive into the world of design thinking as a bonafide expert in the field, includin…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2167,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/product-marketing-life-4795195/episodes/product-marketing-life-laura-jones-uber/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/product-marketing-life-4795195/product-marketing-life-laura-jones-uber.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}