{"podcast":{"title":"Product Marketing Life","slug":"product-marketing-life-4795195","podcast_index_feed_id":4795195,"rss_url":"https://fast.wistia.com/channels/a32vfm90lo/rss","website_url":"https://listen.casted.us/public/158/Product-Marketing-Life-a20877a8","image_url":"https://embed-ssl.wistia.com/deliveries/7d4dd992f49ee8e9d700eb9412f1d7e1.png?image_crop_resized=3000x3000","author":"Richard King","episode_count":61,"summary":"Your very own biweekly dose of all things product marketing. Whether you want a glimpse into the life of other PMMs or you’re after a deep dive into something specific, this is the only place you need to be.","last_synced_at":null,"page_url":"https://stenobird.com/podcast/product-marketing-life-4795195"},"episode":{"title":"From Samsung to startups: The many faces of product marketing with Amruta Hunnurkar","slug":"from-samsung-to-startups-the-many-faces-of-product-marketing-with-amruta-hunnurkar","published_at":"2026-05-01T12:38:36+00:00","page_url":"https://stenobird.com/podcast/product-marketing-life-4795195/from-samsung-to-startups-the-many-faces-of-product-marketing-with-amruta-hunnurkar","show_page_url":"https://stenobird.com/podcast/product-marketing-life-4795195","url":"https://listen.casted.us/public/158/Product-Marketing-Life-a20877a8?wchannelid=a32vfm90lo&wmediaid=0w08umz53c","audio_url":"https://podcast.wistia.com/deliveries/6a17d32226c4a526d8382b49fcbe96183693c3f3.mp3?d=eyJtIjoxNDcyNjcxOTQsIm1kIjoxNTIxLjk4LCJhIjoid2lzdGlhLXByb2R1Y3Rpb25fODIxOTI4IiwiYyI6MTA2OTU2LCJlIjoyMDk1MTE4LCJiIjoiNmExN2QzMjIyNmM0YTUyNmQ4MzgyYjQ5ZmNiZTk2MTgzNjkzYzNmMyIsIm1iIjoxMzMyMTEsIm9iIjoxNDQwMDQyLjA2MzYyNzY0M30%3D--1eb2f81edcd0f87b924d589c90e39ddbb396e3795b5247fd3aa5760ce5faca5b","summary":"What does it really take to make a product launch land? Amruta Hunnurkar, Go-to-Market Lead at Amazon EMEA, brings 14 years of product marketing experience to unpack why the discipline is far more than a support function but a core revenue driver. Drawing on her time at Samsung and in the startup world, Amruta explores how the rules of the game shift depending on where you work: structured process versus scrappy agility, big-brand playbooks versus getting in the room early. She also draws a sharp distinction between a product launch and a product marketing launch, and explains why confusing the two can cost you.","meta_description":"What does it really take to make a product launch land? Amruta Hunnurkar, Go-to-Market Lead at Amazon EMEA, brings 14 years of product marketing experienc…","key_points":[],"chapters":[],"topics":[],"duration_seconds":1522,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/product-marketing-life-4795195/episodes/from-samsung-to-startups-the-many-faces-of-product-marketing-with-amruta-hunnurkar/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/product-marketing-life-4795195/from-samsung-to-startups-the-many-faces-of-product-marketing-with-amruta-hunnurkar.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}