{"podcast":{"title":"Podcasting Secrets","slug":"podcasting-secrets-6721294","podcast_index_feed_id":6721294,"rss_url":"https://podcastingsecrets.com/rss","website_url":"https://podcastingsecrets.com/","image_url":"https://storageapi.podup.com/production/821/files/files/podcasting-secrets-logo-2-1.png","author":"Nathan Gwilliam","episode_count":119,"summary":"The podcasting industry is projected to grow 500% to $130 billion by 2030 providing great opportunity for entrepreneurs and businesses. But breaking into such a booming industry can be overwhelming, leaving many potential podcasters questioning, what is the secret formula for growing and monetizing a successful show? The Podcasting Secrets show aims to reveal the best stories and strategies from successful podcasters and experts. Join us as we dive deep into the world of podcasting, featuring insider strategies you can use to: Choose the perfect niche, Get invited to speak on other shows, Build relationships with influencers and potential customers, Master high-quality audio recording, Build a platform that you own, Boost discoverability on podcast platforms, Turn your passion into profits, Build your credibility, authority, and thought leadership, And so much more! Each week PodUp CEO Nathan Gwilliam interviews successful podcasters and experts and shares their secrets to create, grow, and monetize a next- level podcast with audio, video, blogs, live streams, social media posts, email newsletters, and more. Whether you're a podcasting newbie or a seasoned pro, our actionable insi…","last_synced_at":"2026-07-29T02:17:30.237848+00:00","page_url":"https://stenobird.com/podcast/podcasting-secrets-6721294"},"episode":{"title":"Using Your Podcast to Drive Kingdom Impact Instead of Just Revenue (with Michelle Saunders-Gottsch)","slug":"using-your-podcast-to-drive-kingdom-impact-instead-of-just-revenue-with-michelle-saunders-gottsch","published_at":"2026-03-10T15:51:00+00:00","page_url":"https://stenobird.com/podcast/podcasting-secrets-6721294/using-your-podcast-to-drive-kingdom-impact-instead-of-just-revenue-with-michelle-saunders-gottsch","show_page_url":"https://stenobird.com/podcast/podcasting-secrets-6721294","url":"https://podcastingsecrets.com/podcast/using-your-podcast-to-drive-kingdom-impact-instead-of-just-revenue-with-michelle-saunders-gottsch-1","audio_url":"https://traffic.podup.com/media/storageapi.podup.com/production/821/files/files/episode-66-1.mp3?key=eyJkb21haW4iOiJwb2RjYXN0aW5nc2VjcmV0cy5jb20iLCJwdCI6InBvZGNhc3QiLCJwcyI6InVzaW5nLXlvdXItcG9kY2FzdC10by1kcml2ZS1raW5nZG9tLWltcGFjdC1pbnN0ZWFkLW9mLWp1c3QtcmV2ZW51ZS13aXRoLW1pY2hlbGxlLXNhdW5kZXJzLWdvdHRzY2gtMSIsImt5IjozNDQsIndpIjoxfQ==","summary":"Most podcasters chase downloads and revenue, while nonprofit leaders measure success differently. Michelle Saunders-Gottsch built the Altered Stories Ministry, reaching 80-plus countries and 160-plus women with God stories, focusing on kingdom impact rather than vanity metrics. Her measure of success is testimonies, faith transformations, marriage healing, and women feeling heard, not dollar signs. In this episode of Podcasting Secrets with host Nathan Gwilliam, Michelle reveals how childhood cult survivor story took 30 years to share becoming foundation for giving other women voices, why donations come FROM impact not the other way around when listeners in persecuted countries need hope, and multiple nonprofit monetization strategies including book royalties, fundraising events, sponsorships proving money enables MORE impact not less. Started after Focus on the Family broadcast training, Michelle demonstrates that kingdom metrics outweigh revenue metrics when building a sustainable ministry podcast. Want to build a podcast waitlist through relationships, not transactions? Focus on kingdom metrics like testimonies and transformations, not just downloads. Share this approach with ministry leaders chasing vanity metrics without measuring real change. Subscribe and follow Podcasting Secrets on Apple, Spotify and YouTube for weekly insights from creators building mission-driven shows through impact over income. Podcasting Secrets: Website: https://podcastingsecrets.com/ YouTube: https://www.youtube.com/@podcasting-secrets Instagram: https://www.instagram.com/podcastingsecrets/ LinkedIn: https://www.linkedin.com/company/poduppodcasting/ Apple: https://podcasts.apple.com/us/podcast/podcasting-secrets/id1726056241 Spotify: https://open.spotify.com/show/0edA45tyPxFRfiUmDxYSUj…","meta_description":"Most podcasters chase downloads and revenue, while nonprofit leaders measure success differently. Michelle Saunders-Gottsch built the Altered Stories Mini…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2384,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/podcasting-secrets-6721294/episodes/using-your-podcast-to-drive-kingdom-impact-instead-of-just-revenue-with-michelle-saunders-gottsch/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/podcasting-secrets-6721294/using-your-podcast-to-drive-kingdom-impact-instead-of-just-revenue-with-michelle-saunders-gottsch.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}