{"podcast":{"title":"Podcasting Amplified: Podcasting for Business Growth and Marketing","slug":"podcasting-amplified-podcasting-for-business-growth-and-marketing-6703880","podcast_index_feed_id":6703880,"rss_url":"https://rss.libsyn.com/shows/492257/destinations/4204943.xml","website_url":"http://sites.libsyn.com/492257/site","image_url":"https://static.libsyn.com/p/assets/3/0/5/8/3058589a750515ace5bbc093207a2619/Podcasting-amplified-cover-art-ii.png","author":"Joe Eftihiou","episode_count":69,"summary":"Is your podcast driving real results? Or does it feel like a lot of effort with little return? If you want to leverage podcasting to support real business outcomes, this is for you. Podcasting Amplified is a podcast for leaders, founders, and their teams who need their podcast to build authority and attract the right people. Hosted by Joe Eftihiou, Founder of Claricast, we break down what actually makes a podcast stand out and get results. You'll get clear strategy frameworks, practical podcasting tips, and guidance on everything from hosting podcast interviews, recording episodes, presenting your show in a way that exemplifies your brand, audience growth, and using your podcast as a marketing tool. This isn't for hobbyists. It's about intentional podcasting - positioning, consistency, quality, and strategy - so your podcast earns attention, builds trust, and supports your goals. If you want your podcast to do more than just tick along, you're in the right place. Subscribe to Podcasting Amplified today and start using podcasting to drive real results.","last_synced_at":"2026-06-09T14:22:09.494798+00:00","page_url":"https://stenobird.com/podcast/podcasting-amplified-podcasting-for-business-growth-and-marketing-6703880"},"episode":{"title":"What The Future of Podcasting Looks Like with 20+ Years Podcaster, Mark Hunter","slug":"what-the-future-of-podcasting-looks-like-with-20-years-podcaster-mark-hunter","published_at":"2026-03-31T05:00:00+00:00","page_url":"https://stenobird.com/podcast/podcasting-amplified-podcasting-for-business-growth-and-marketing-6703880/what-the-future-of-podcasting-looks-like-with-20-years-podcaster-mark-hunter","show_page_url":"https://stenobird.com/podcast/podcasting-amplified-podcasting-for-business-growth-and-marketing-6703880","url":"https://b751c3b8-c290-4abf-baa8-dbafb3f51860.libsyn.com/what-the-future-of-podcasting-looks-like-with-20-years-podcaster-mark-hunter","audio_url":"https://traffic.libsyn.com/secure/b751c3b8-c290-4abf-baa8-dbafb3f51860/POD-062-A.mp3?dest-id=4204943","summary":"A lot has changed in podcasting over the last 20 years but what does the future look like for podcasters? Mark Hunter joins me in this conversation who has been podcasting for over 20 years. He was the first known podcaster in Scotland, works with big names like the NHS from his Glasgow studio and has a huge amount of insight into the podcasting landscape. We dive deep into what's changed and what still matters for podcasters if you want to stand out and achieve your goals over the next couple of years. Covered in this episode: What's changed in podcasting over the last 20 years? Where video fits into podcasting. Will podcasters be replaced by AI? The most important thing you need to keep doing to stand out from the celebrity podcasters. And much more… If you want to know how we got here and what to expect from podcasting over the next couple of years, this is essential. LEARN MORE Podcast Studio Glasgow - https://www.podcaststudioglasgow.com/ Claricast - https://www.claricast.com CONNECT Mark Hunter on LinkedIn - https://www.linkedin.com/in/postablefounder/ Joe Eftihiou on LinkedIn - https://www.linkedin.com/in/joe-eftihiou/ LISTEN Spotify - https://open.spotify.com/show/5rdajQ9A1D8an5sBmoAFjR?si=10b5eb9fc21c4bfd Apple Podcasts - https://podcasts.apple.com/us/podcast/podcasting-amplified/id1714803934 YouTube - https://www.youtube.com/playlist?list=PLZWGTnpapiangKMMvMRFXehPNrgbnAl_z Production by Claricast .","meta_description":"A lot has changed in podcasting over the last 20 years but what does the future look like for podcasters? Mark Hunter joins me in this conversation who ha…","key_points":[],"chapters":[],"topics":[],"duration_seconds":2554,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/podcasting-amplified-podcasting-for-business-growth-and-marketing-6703880/episodes/what-the-future-of-podcasting-looks-like-with-20-years-podcaster-mark-hunter/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/podcasting-amplified-podcasting-for-business-growth-and-marketing-6703880/what-the-future-of-podcasting-looks-like-with-20-years-podcaster-mark-hunter.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}