{"podcast":{"title":"Podcasting Amplified: Podcasting for Business Growth and Marketing","slug":"podcasting-amplified-podcasting-for-business-growth-and-marketing-6703880","podcast_index_feed_id":6703880,"rss_url":"https://rss.libsyn.com/shows/492257/destinations/4204943.xml","website_url":"http://sites.libsyn.com/492257/site","image_url":"https://static.libsyn.com/p/assets/3/0/5/8/3058589a750515ace5bbc093207a2619/Podcasting-amplified-cover-art-ii.png","author":"Joe Eftihiou","episode_count":69,"summary":"Is your podcast driving real results? Or does it feel like a lot of effort with little return? If you want to leverage podcasting to support real business outcomes, this is for you. Podcasting Amplified is a podcast for leaders, founders, and their teams who need their podcast to build authority and attract the right people. Hosted by Joe Eftihiou, Founder of Claricast, we break down what actually makes a podcast stand out and get results. You'll get clear strategy frameworks, practical podcasting tips, and guidance on everything from hosting podcast interviews, recording episodes, presenting your show in a way that exemplifies your brand, audience growth, and using your podcast as a marketing tool. This isn't for hobbyists. It's about intentional podcasting - positioning, consistency, quality, and strategy - so your podcast earns attention, builds trust, and supports your goals. If you want your podcast to do more than just tick along, you're in the right place. Subscribe to Podcasting Amplified today and start using podcasting to drive real results.","last_synced_at":"2026-06-09T14:22:09.494798+00:00","page_url":"https://stenobird.com/podcast/podcasting-amplified-podcasting-for-business-growth-and-marketing-6703880"},"episode":{"title":"Is A Podcast Still A Podcast If It Has Video?","slug":"is-a-podcast-still-a-podcast-if-it-has-video","published_at":"2026-05-12T04:00:00+00:00","page_url":"https://stenobird.com/podcast/podcasting-amplified-podcasting-for-business-growth-and-marketing-6703880/is-a-podcast-still-a-podcast-if-it-has-video","show_page_url":"https://stenobird.com/podcast/podcasting-amplified-podcasting-for-business-growth-and-marketing-6703880","url":"https://b751c3b8-c290-4abf-baa8-dbafb3f51860.libsyn.com/is-a-podcast-still-a-podcast-if-it-has-video","audio_url":"https://traffic.libsyn.com/secure/b751c3b8-c290-4abf-baa8-dbafb3f51860/POD-065-A.mp3?dest-id=4204943","summary":"Is a video podcast still a podcast? Or is a podcast inherently an audio-only medium, and the moment you add video, it just becomes a video, or a video of a podcast? This is a question that's been coming up more and more recently, with Apple Podcasts now introducing seamless switching between audio and video, and enabling Apple Podcast video uploads via your podcast host. But some argue that video podcasts aren't actually podcasts at all. That they're just filmed interviews, or YouTube videos, and that podcasting is inherently audio-only. So in this episode, we're going to try and get to the bottom of that. What actually defines a podcast? Where does video come into it? And why it matters in the first place. In this episode, you'll discover - What actually is a podcast? Is a video podcast still a podcast? Where did the term \"podcast\" come from? The current state of video podcasting. Do you need to do video as a podcaster? If your thinking about the future of podcasting and where video fits into the equation, this is for you. LEARN MORE Referenced The Guardian article - https://www.theguardian.com/media/2004/feb/12/broadcasting.digitalmedia Claricast - https://www.claricast.com CONNECT Joe Eftihiou on LinkedIn - https://www.linkedin.com/in/joe-eftihiou/ LISTEN Spotify - https://open.spotify.com/show/5rdajQ9A1D8an5sBmoAFjR?si=10b5eb9fc21c4bfd Apple Podcasts - https://podcasts.apple.com/us/podcast/podcasting-amplified/id1714803934 YouTube - https://www.youtube.com/playlist?list=PLZWGTnpapiangKMMvMRFXehPNrgbnAl_z Production by Claricast .","meta_description":"Is a video podcast still a podcast? Or is a podcast inherently an audio-only medium, and the moment you add video, it just becomes a video, or a video of…","key_points":[],"chapters":[],"topics":[],"duration_seconds":891,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/podcasting-amplified-podcasting-for-business-growth-and-marketing-6703880/episodes/is-a-podcast-still-a-podcast-if-it-has-video/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/podcasting-amplified-podcasting-for-business-growth-and-marketing-6703880/is-a-podcast-still-a-podcast-if-it-has-video.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}