{"podcast":{"title":"Plenty with Kate Northrup","slug":"plenty-with-kate-northrup-6618641","podcast_index_feed_id":6618641,"rss_url":"https://feeds.transistor.fm/plenty-with-kate-northrup","website_url":"http://katenorthrup.com/podcast","image_url":"https://img.transistorcdn.com/ZmkoA5RpCr9fzp_awYvUo4RwYHUDTxX_rPYVHaeKsVs/rs:fill:0:0:1/w:1400/h:1400/q:60/mb:500000/aHR0cHM6Ly9pbWct/dXBsb2FkLXByb2R1/Y3Rpb24udHJhbnNp/c3Rvci5mbS9zaG93/LzQ1MzMzLzE2OTUz/ODkwNzQtYXJ0d29y/ay5qcGc.jpg","author":"Kate Northrup","episode_count":395,"summary":"What if you could get more of what you want in life? But not through pushing, forcing, or pressure. You can. When it comes to money, time, and energy, no one’s gonna turn away more. And Kate Northrup, Bestselling Author of Money: A Love Story and Do Less and host of Plenty, is here to help you expand your capacity to receive all of the best. As a Money Empowerment OG who’s been at it for nearly 2 decades, Kate’s the abundance-oriented best friend you may not even know you’ve always needed. Pull up a chair every week with top thought leaders, luminaries, and adventurers to learn how to have more abundance with ease.","last_synced_at":null,"page_url":"https://stenobird.com/podcast/plenty-with-kate-northrup-6618641"},"episode":{"title":"160. She Built a $100M Freedom-Based Business and Realized Outer Freedom Was Only Half the Story with Natalie Ellis","slug":"160-she-built-a-100m-freedom-based-business-and-realized-outer-freedom-was-only-half-the-story-with-natalie-ellis","published_at":"2026-05-26T06:00:00+00:00","page_url":"https://stenobird.com/podcast/plenty-with-kate-northrup-6618641/160-she-built-a-100m-freedom-based-business-and-realized-outer-freedom-was-only-half-the-story-with-natalie-ellis","show_page_url":"https://stenobird.com/podcast/plenty-with-kate-northrup-6618641","url":"https://share.transistor.fm/s/207a96f0","audio_url":"https://media.transistor.fm/207a96f0/f254879a.mp3","summary":"What if success isn’t actually freedom? And what if the business you built to give you more life slowly became the thing consuming it? In this deeply honest conversation, Kate sits down with entrepreneur, author, and BossBabe founder Natalie Ellis to talk about ambition, motherhood, nervous system healing, identity, and what it really means to build a freedom-based business. Natalie opens up about the hidden cost of chasing external validation, the pressure of maintaining a personal brand, and the surprising realization that even after “making it,” she still found herself craving permission to feel chosen. She shares how becoming a mother reshaped her relationship with ambition, success, and even her own identity—and why she no longer believes in building a business that demands everything from the person behind it. Together, Kate and Natalie explore the tension so many ambitious women feel between growth and presence, career and motherhood, expansion and enoughness. They talk about the emotional reality of entrepreneurship, the influence of social media on our desires, and the subtle ways status and validation can quietly become the thing running the show. Natalie also shares the behind-the-scenes story of stepping away from BossBabe, buying the company back, and rebuilding it in a way that aligned with the actual life she wanted to live. The conversation moves into nervous system regulation, healing from chaos and functional freeze, navigating marriage and partnership while building a company, and learning how to create success without abandoning yourself in the process. This episode is a powerful reminder that freedom is not just financial. It’s emotional. It’s relational. It’s nervous system deep. And ultimately, it comes from building a life and business that genu…","meta_description":"What if success isn’t actually freedom? And what if the business you built to give you more life slowly became the thing consuming it? In this deeply hone…","key_points":[],"chapters":[],"topics":[],"duration_seconds":3730,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/plenty-with-kate-northrup-6618641/episodes/160-she-built-a-100m-freedom-based-business-and-realized-outer-freedom-was-only-half-the-story-with-natalie-ellis/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/plenty-with-kate-northrup-6618641/160-she-built-a-100m-freedom-based-business-and-realized-outer-freedom-was-only-half-the-story-with-natalie-ellis.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}