{"podcast":{"title":"Pet Business Disruptors","slug":"pet-business-disruptors-6976684","podcast_index_feed_id":6976684,"rss_url":"https://feeds.megaphone.fm/USVL9177722553","website_url":"https://www.linkedin.com/in/clayton-payne-a6772244/","image_url":"https://megaphone.imgix.net/podcasts/fe3f3dfe-46d9-11f0-b32c-5b805efb27aa/image/178c707b7ec8c4805cecfdd683683ac6.jpg?ixlib=rails-4.3.1&max-w=3000&max-h=3000&fit=crop&auto=format,compress","author":"Clayton Payne","episode_count":108,"summary":"Giving an in-depth look into all aspects of the pet Industry, Pet Business Disruptors tackles everything practical you need to know to succeed in the pet industry. Whether it's starting a pet business, finding a pet industry job or selling to the world's largest Pet businesses the Pet Business Disruptors will explain how to do it and how they DID it. Aimed at everyone from entry-level to corporate CEOs within the industry Clayton and his guests cover new trends, new products and industry movements. Showing insights into what's happening in different markets and tackling common problems and challenges faced by pet industry professionals Featuring Industry Myth busters and critiquing industry products and marketing (both positive and negative). This podcast is not to be missed by people who want to know the REAL truth behind the industry and how to approach it from a position of power!","last_synced_at":null,"page_url":"https://stenobird.com/podcast/pet-business-disruptors-6976684"},"episode":{"title":"Understanding Joint Health in Pets: How Hyaluronic Acid Differs from Traditional Supplements","slug":"understanding-joint-health-in-pets-how-hyaluronic-acid-differs-from-traditional-supplements","published_at":"2026-02-16T00:00:00+00:00","page_url":"https://stenobird.com/podcast/pet-business-disruptors-6976684/understanding-joint-health-in-pets-how-hyaluronic-acid-differs-from-traditional-supplements","show_page_url":"https://stenobird.com/podcast/pet-business-disruptors-6976684","url":"https://traffic.megaphone.fm/USVL7666951567.mp3?updated=1771328264","audio_url":"https://traffic.megaphone.fm/USVL7666951567.mp3?updated=1771328264","summary":"In today's episode, Clayton interviews Humphrey Grimmett, co-founder of Zoomy, a company dedicated to improving joint health in pets through innovative supplements. Humphrey, a veterinarian, shares the journey of creating Zoomie alongside his wife, highlighting their focus on hyaluronic acid as a key ingredient for joint lubrication and health. KEY TAKEAWAYS Humphrey and his wife, both veterinarians, founded Zoomy to address joint health issues in pets, particularly focusing on the benefits of hyaluronic acid as a supplement for dogs, cats, and horses. Zoomy's product is distinct from traditional joint supplements like glucosamine and chondroitin, as it aims to improve the quality of joint fluid and lubrication rather than just providing structural support. Research indicates that high molecular weight hyaluronic acid can be absorbed through the gut and effectively reaches the joints, which is a key factor in its efficacy as a supplement. The business strategy recognizes that pet owners often seek solutions reactively, typically after noticing joint issues in their pets, rather than proactively preventing them. Zoomy is planning to launch in France as part of its strategy to expand into Europe, leveraging a third-party fulfillment partner to navigate the complexities of international distribution. BEST MOMENTS \"We were both vets... looking to see if we could make more of a difference to pets outside practice.\" \"Hyaluronic acid is part of the function of the joint... helps the joint move more cleanly and smoothly.\" \"The idea behind a supplement containing hyaluronic acid is that you can top those levels up.\" \"People only start looking for a solution to a problem, which is sometimes disappointing.\" \"We have a fantastic supplier who has a load of very innovative products.…","meta_description":"In today's episode, Clayton interviews Humphrey Grimmett, co-founder of Zoomy, a company dedicated to improving joint health in pets through innovative su…","key_points":[],"chapters":[],"topics":[],"duration_seconds":3140,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/pet-business-disruptors-6976684/episodes/understanding-joint-health-in-pets-how-hyaluronic-acid-differs-from-traditional-supplements/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/pet-business-disruptors-6976684/understanding-joint-health-in-pets-how-hyaluronic-acid-differs-from-traditional-supplements.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}