{"podcast":{"title":"Pet Business Disruptors","slug":"pet-business-disruptors-6976684","podcast_index_feed_id":6976684,"rss_url":"https://feeds.megaphone.fm/USVL9177722553","website_url":"https://www.linkedin.com/in/clayton-payne-a6772244/","image_url":"https://megaphone.imgix.net/podcasts/fe3f3dfe-46d9-11f0-b32c-5b805efb27aa/image/178c707b7ec8c4805cecfdd683683ac6.jpg?ixlib=rails-4.3.1&max-w=3000&max-h=3000&fit=crop&auto=format,compress","author":"Clayton Payne","episode_count":108,"summary":"Giving an in-depth look into all aspects of the pet Industry, Pet Business Disruptors tackles everything practical you need to know to succeed in the pet industry. Whether it's starting a pet business, finding a pet industry job or selling to the world's largest Pet businesses the Pet Business Disruptors will explain how to do it and how they DID it. Aimed at everyone from entry-level to corporate CEOs within the industry Clayton and his guests cover new trends, new products and industry movements. Showing insights into what's happening in different markets and tackling common problems and challenges faced by pet industry professionals Featuring Industry Myth busters and critiquing industry products and marketing (both positive and negative). This podcast is not to be missed by people who want to know the REAL truth behind the industry and how to approach it from a position of power!","last_synced_at":null,"page_url":"https://stenobird.com/podcast/pet-business-disruptors-6976684"},"episodes":[{"title":"From Traditional Cook Island Roots to Modern Joint Mobility Support","slug":"from-traditional-cook-island-roots-to-modern-joint-mobility-support","published_at":"2026-05-25T00:00:00+00:00","page_url":"https://stenobird.com/podcast/pet-business-disruptors-6976684/from-traditional-cook-island-roots-to-modern-joint-mobility-support","url":"https://traffic.megaphone.fm/USVL8520772575.mp3","duration_seconds":4217,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/pet-business-disruptors-6976684/episodes/from-traditional-cook-island-roots-to-modern-joint-mobility-support/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/pet-business-disruptors-6976684/from-traditional-cook-island-roots-to-modern-joint-mobility-support.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"Why \"Human Grade\" is the Most Meaningless Claim in Pet Food","slug":"why-human-grade-is-the-most-meaningless-claim-in-pet-food","published_at":"2026-05-17T23:00:00+00:00","page_url":"https://stenobird.com/podcast/pet-business-disruptors-6976684/why-human-grade-is-the-most-meaningless-claim-in-pet-food","url":"https://traffic.megaphone.fm/USVL1231376889.mp3","duration_seconds":3772,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/pet-business-disruptors-6976684/episodes/why-human-grade-is-the-most-meaningless-claim-in-pet-food/transcription-requests","description":"Idempotently 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episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/pet-business-disruptors-6976684/navigating-global-pet-markets-distributor-secrets-with-shane-bartlett.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"QuailOS: How One Entrepreneur is Automating the Poultry 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episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/pet-business-disruptors-6976684/saving-the-planet-one-drink-at-a-time-the-story-of-totoniks.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"Beyond Synthetics: Why Bioavailability Matters for Your Pet","slug":"beyond-synthetics-why-bioavailability-matters-for-your-pet","published_at":"2026-03-23T00:00:00+00:00","page_url":"https://stenobird.com/podcast/pet-business-disruptors-6976684/beyond-synthetics-why-bioavailability-matters-for-your-pet","url":"https://traffic.megaphone.fm/USVL2331017350.mp3?updated=1774265677","duration_seconds":3593,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/pet-business-disruptors-6976684/episodes/beyond-synthetics-why-bioavailability-matters-for-your-pet/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/pet-business-disruptors-6976684/beyond-synthetics-why-bioavailability-matters-for-your-pet.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"Understanding Canine Pain with Yaz Porritt","slug":"understanding-canine-pain-with-yaz-porritt","published_at":"2026-03-16T00:00:00+00:00","page_url":"https://stenobird.com/podcast/pet-business-disruptors-6976684/understanding-canine-pain-with-yaz-porritt","url":"https://traffic.megaphone.fm/USVL2549316610.mp3?updated=1773668106","duration_seconds":4026,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/pet-business-disruptors-6976684/episodes/understanding-canine-pain-with-yaz-porritt/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/pet-business-disruptors-6976684/understanding-canine-pain-with-yaz-porritt.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"The Unique Challenges and Opportunities of the Irish Pet Market with Gary 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Integrative Veterinary Medicine and Navigating the Corporate World","slug":"dr-brendan-clark-on-integrative-veterinary-medicine-and-navigating-the-corporate-world","published_at":"2026-02-02T00:00:00+00:00","page_url":"https://stenobird.com/podcast/pet-business-disruptors-6976684/dr-brendan-clark-on-integrative-veterinary-medicine-and-navigating-the-corporate-world","url":"https://traffic.megaphone.fm/USVL5655576222.mp3?updated=1770308955","duration_seconds":4510,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/pet-business-disruptors-6976684/episodes/dr-brendan-clark-on-integrative-veterinary-medicine-and-navigating-the-corporate-world/transcription-requests","description":"Idempotently request low-priority transcript generation for this 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Health","slug":"how-one-entrepreneur-created-a-new-category-in-pet-health","published_at":"2026-01-19T00:00:00+00:00","page_url":"https://stenobird.com/podcast/pet-business-disruptors-6976684/how-one-entrepreneur-created-a-new-category-in-pet-health","url":"https://traffic.megaphone.fm/USVL8518161616.mp3?updated=1768928310","duration_seconds":3853,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/pet-business-disruptors-6976684/episodes/how-one-entrepreneur-created-a-new-category-in-pet-health/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/pet-business-disruptors-6976684/how-one-entrepreneur-created-a-new-category-in-pet-health.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"Creating Safe Spaces for 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Waita Pets' Unique Product Line with Wendy","slug":"exploring-waita-pets-unique-product-line-with-wendy","published_at":"2026-01-05T00:00:00+00:00","page_url":"https://stenobird.com/podcast/pet-business-disruptors-6976684/exploring-waita-pets-unique-product-line-with-wendy","url":"https://traffic.megaphone.fm/USVL1878893035.mp3?updated=1765369982","duration_seconds":3120,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/pet-business-disruptors-6976684/episodes/exploring-waita-pets-unique-product-line-with-wendy/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/pet-business-disruptors-6976684/exploring-waita-pets-unique-product-line-with-wendy.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]},{"title":"How Baboo 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