{"podcast":{"title":"Pest Control Marketing That Actually Works","slug":"pest-control-marketing-that-actually-works-7647545","podcast_index_feed_id":7647545,"rss_url":"https://api.riverside.fm/hosting/t2tibvhb.rss","website_url":"marketingthatactuallyworks.ai","image_url":"https://hosting-media.riverside.com/media/podcasts/e1f63aa8-2f38-4f38-b7a7-c23b1a46ee66/logos/da4c3d76-5c5d-4bb9-9169-e538ea46efed.jpeg","author":"Cube Creative Design","episode_count":29,"summary":"Pest Control Marketing That Actually Works: The Growth Podcast Stop wasting money on marketing that doesn't deliver. Pest Control Marketing That Actually Works is the weekly podcast for pest control business owners who want real results, not empty promises. Hosted by Adam Bennett and Elisabeth Pallante from Cube Creative Design, each 20-minute episode delivers practical strategies you can implement right away. No fluff. No theory. Just proven tactics from a team that's spent 20 years helping pest control companies grow. What You'll Learn: Every episode tackles a specific marketing challenge pest control operators face. From building a website that converts visitors into customers, to running Google Ads that actually pay off, to creating content that ranks on page one. You'll hear what works, what doesn't, and exactly how to tell the difference. We cover topics like: Getting more leads from your website without spending more on ads Building a review strategy that brings in new customers on autopilot Creating content that ranks for searches in your service area Running paid ads that generate profit, not just clicks Using email and automation to turn one-time customers into recurring…","last_synced_at":"2026-07-22T02:20:34.387035+00:00","page_url":"https://stenobird.com/podcast/pest-control-marketing-that-actually-works-7647545"},"episode":{"title":"The Customer Review System That Generates 20+ Reviews Per Month","slug":"the-customer-review-system-that-generates-20-reviews-per-month","published_at":"2026-04-21T15:10:51+00:00","page_url":"https://stenobird.com/podcast/pest-control-marketing-that-actually-works-7647545/the-customer-review-system-that-generates-20-reviews-per-month","show_page_url":"https://stenobird.com/podcast/pest-control-marketing-that-actually-works-7647545","url":"https://api.riverside.com/hosting-analytics/media/abb875e9ccd5d7c2ee953adfaad9264724c485dd2be1a4e491a3f834fc6cb737/eyJlcGlzb2RlSWQiOiJiMmI2NGQzZC0yYmFjLTQ1MzEtYjY3OS0wMDQxOTlhMDc3NTEiLCJwb2RjYXN0SWQiOiJlMWY2M2FhOC0yZjM4LTRmMzgtYjdhNy1jMjNiMWE0NmVlNjYiLCJhY2NvdW50SWQiOiI2OTI1ZmNjYzk0MWIwNWFkZDQwZDQzZGUiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjllNzkwNWMwOWM2ZTM2ZWI3YTE0YmVjL2N1YmVzLXN0dWRpby10MjBvcy1jb21wb3Nlci0yMDI2LTQtMjFfXzE2LTU3LTMyLm1wMyJ9.mp3","audio_url":"https://api.riverside.com/hosting-analytics/media/abb875e9ccd5d7c2ee953adfaad9264724c485dd2be1a4e491a3f834fc6cb737/eyJlcGlzb2RlSWQiOiJiMmI2NGQzZC0yYmFjLTQ1MzEtYjY3OS0wMDQxOTlhMDc3NTEiLCJwb2RjYXN0SWQiOiJlMWY2M2FhOC0yZjM4LTRmMzgtYjdhNy1jMjNiMWE0NmVlNjYiLCJhY2NvdW50SWQiOiI2OTI1ZmNjYzk0MWIwNWFkZDQwZDQzZGUiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjllNzkwNWMwOWM2ZTM2ZWI3YTE0YmVjL2N1YmVzLXN0dWRpby10MjBvcy1jb21wb3Nlci0yMDI2LTQtMjFfXzE2LTU3LTMyLm1wMyJ9.mp3","summary":"If your pest control company has fewer than 50 Google reviews, you're losing customers to competitors before they ever reach you. Research shows 93% of consumers say online reviews influence their buying decision — and companies with 50 or more reviews convert at two to three times the rate of companies with fewer than 10. The problem isn't that operators don't know reviews matter. It's that they have no system. They rely on customers to leave reviews on their own (most won't), ask at the wrong time, or depend on individual techs to remember (they don't, consistently). This episode fixes all three. Adam Bennett, Elisabeth Pallante, and Cube Creative CMO Chad Treadway walk through the complete review generation system: when to ask, how to ask, what to say, how to automate it in your existing field service software, how to train your team, and how to respond when reviews come in — good and bad. Three Key Takeaways Reviews are the number one factor in local search and buying decisions — companies with 50+ reviews convert at 2-3x the rate of those with fewer than 10, and the gap compounds over time Text within 24 hours of completed service with a direct Google review link — keep it short, send one follow-up three days later, then move on Tie your review request to job completion in your field service software so it goes out automatically — and train techs to make the in-person ask at the end of every appointment What We Cover Why Google uses review volume and recency as a local search ranking factor The compounding effect that makes early review builders nearly impossible to displace The three reasons operators never build a review habit — and why all three are fixable The 24-hour window and why waiting kills response rates Why text outperforms email and phone for review r…","meta_description":"If your pest control company has fewer than 50 Google reviews, you're losing customers to competitors before they ever reach you. Research shows 93% of co…","key_points":[],"chapters":[],"topics":[],"duration_seconds":841,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/pest-control-marketing-that-actually-works-7647545/episodes/the-customer-review-system-that-generates-20-reviews-per-month/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/pest-control-marketing-that-actually-works-7647545/the-customer-review-system-that-generates-20-reviews-per-month.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}