{"podcast":{"title":"Pest Control Marketing That Actually Works","slug":"pest-control-marketing-that-actually-works-7647545","podcast_index_feed_id":7647545,"rss_url":"https://api.riverside.fm/hosting/t2tibvhb.rss","website_url":"marketingthatactuallyworks.ai","image_url":"https://hosting-media.riverside.com/media/podcasts/e1f63aa8-2f38-4f38-b7a7-c23b1a46ee66/logos/da4c3d76-5c5d-4bb9-9169-e538ea46efed.jpeg","author":"Cube Creative Design","episode_count":29,"summary":"Pest Control Marketing That Actually Works: The Growth Podcast Stop wasting money on marketing that doesn't deliver. Pest Control Marketing That Actually Works is the weekly podcast for pest control business owners who want real results, not empty promises. Hosted by Adam Bennett and Elisabeth Pallante from Cube Creative Design, each 20-minute episode delivers practical strategies you can implement right away. No fluff. No theory. Just proven tactics from a team that's spent 20 years helping pest control companies grow. What You'll Learn: Every episode tackles a specific marketing challenge pest control operators face. From building a website that converts visitors into customers, to running Google Ads that actually pay off, to creating content that ranks on page one. You'll hear what works, what doesn't, and exactly how to tell the difference. We cover topics like: Getting more leads from your website without spending more on ads Building a review strategy that brings in new customers on autopilot Creating content that ranks for searches in your service area Running paid ads that generate profit, not just clicks Using email and automation to turn one-time customers into recurring…","last_synced_at":"2026-07-22T02:20:34.387035+00:00","page_url":"https://stenobird.com/podcast/pest-control-marketing-that-actually-works-7647545"},"episode":{"title":"The Authority Side: Why Five Service Pages Aren't Enough Anymore","slug":"the-authority-side-why-five-service-pages-aren-t-enough-anymore","published_at":"2026-07-21T11:30:00+00:00","page_url":"https://stenobird.com/podcast/pest-control-marketing-that-actually-works-7647545/the-authority-side-why-five-service-pages-aren-t-enough-anymore","show_page_url":"https://stenobird.com/podcast/pest-control-marketing-that-actually-works-7647545","url":"https://api.riverside.com/hosting-analytics/media/337023b677959f7596ab09a01aa5aa546488b9d06b3dc50a9f046a8d5be42ba2/eyJlcGlzb2RlSWQiOiI0Mjg1YjY5ZS0zYTI2LTRlOTEtOGU5OC01ZjViOGE5ZjIyNDUiLCJwb2RjYXN0SWQiOiJlMWY2M2FhOC0yZjM4LTRmMzgtYjdhNy1jMjNiMWE0NmVlNjYiLCJhY2NvdW50SWQiOiI2OTI1ZmNjYzk0MWIwNWFkZDQwZDQzZGUiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmEzYTk5ZWFkZTc4YWQxNDAwMzZiNzRjL2N1YmVzLXN0dWRpby10MjBvcy1jb21wb3Nlci0yMDI2LTYtMjNfXzE2LTM2LTI2Lm1wMyJ9.mp3","audio_url":"https://api.riverside.com/hosting-analytics/media/337023b677959f7596ab09a01aa5aa546488b9d06b3dc50a9f046a8d5be42ba2/eyJlcGlzb2RlSWQiOiI0Mjg1YjY5ZS0zYTI2LTRlOTEtOGU5OC01ZjViOGE5ZjIyNDUiLCJwb2RjYXN0SWQiOiJlMWY2M2FhOC0yZjM4LTRmMzgtYjdhNy1jMjNiMWE0NmVlNjYiLCJhY2NvdW50SWQiOiI2OTI1ZmNjYzk0MWIwNWFkZDQwZDQzZGUiLCJwYXRoIjoibWVkaWEvY2xpcHMvNmEzYTk5ZWFkZTc4YWQxNDAwMzZiNzRjL2N1YmVzLXN0dWRpby10MjBvcy1jb21wb3Nlci0yMDI2LTYtMjNfXzE2LTM2LTI2Lm1wMyJ9.mp3","summary":"Five service pages used to be a normal pest control website. General pest, termites, mosquitoes, rodents, maybe bed bugs. A paragraph on each, a stock photo, and a phone number. That was fine in 2018. In 2026 it tells AI and buyers the same thing: this company doesn't go deep. In this episode, Adam Bennett and Elisabeth Pallante break down the Authority side of the Cube Score framework and why content depth, organization, and freshness now determine whether AI recommends your business or your competitor's. You'll learn why a company with 28 updated content pages outscored a competitor with 5 generic service pages by 50 points on Authority alone, why reorganizing existing content into hub clusters increased one company's pest-specific organic traffic by 40% in 90 days, and the exact playbook for building 15 to 25 pages of content that proves you know pest control. Plus the one-weekend project that builds more Authority than most pest control sites have total. See where your Authority score stands free at thecubescore.com . Get your free pest control marketing audit at marketingthatactuallyworks.ai .","meta_description":"Five service pages used to be a normal pest control website. General pest, termites, mosquitoes, rodents, maybe bed bugs. A paragraph on each, a stock pho…","key_points":[],"chapters":[],"topics":[],"duration_seconds":811,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/pest-control-marketing-that-actually-works-7647545/episodes/the-authority-side-why-five-service-pages-aren-t-enough-anymore/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/pest-control-marketing-that-actually-works-7647545/the-authority-side-why-five-service-pages-aren-t-enough-anymore.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}