{"podcast":{"title":"Pest Control Marketing That Actually Works","slug":"pest-control-marketing-that-actually-works-7647545","podcast_index_feed_id":7647545,"rss_url":"https://api.riverside.fm/hosting/t2tibvhb.rss","website_url":"marketingthatactuallyworks.ai","image_url":"https://hosting-media.riverside.com/media/podcasts/e1f63aa8-2f38-4f38-b7a7-c23b1a46ee66/logos/da4c3d76-5c5d-4bb9-9169-e538ea46efed.jpeg","author":"Cube Creative Design","episode_count":29,"summary":"Pest Control Marketing That Actually Works: The Growth Podcast Stop wasting money on marketing that doesn't deliver. Pest Control Marketing That Actually Works is the weekly podcast for pest control business owners who want real results, not empty promises. Hosted by Adam Bennett and Elisabeth Pallante from Cube Creative Design, each 20-minute episode delivers practical strategies you can implement right away. No fluff. No theory. Just proven tactics from a team that's spent 20 years helping pest control companies grow. What You'll Learn: Every episode tackles a specific marketing challenge pest control operators face. From building a website that converts visitors into customers, to running Google Ads that actually pay off, to creating content that ranks on page one. You'll hear what works, what doesn't, and exactly how to tell the difference. We cover topics like: Getting more leads from your website without spending more on ads Building a review strategy that brings in new customers on autopilot Creating content that ranks for searches in your service area Running paid ads that generate profit, not just clicks Using email and automation to turn one-time customers into recurring…","last_synced_at":"2026-07-22T02:20:34.387035+00:00","page_url":"https://stenobird.com/podcast/pest-control-marketing-that-actually-works-7647545"},"episode":{"title":"Social Media for Pest Control: What Actually Works in 2026","slug":"social-media-for-pest-control-what-actually-works-in-2026","published_at":"2026-03-03T12:30:00+00:00","page_url":"https://stenobird.com/podcast/pest-control-marketing-that-actually-works-7647545/social-media-for-pest-control-what-actually-works-in-2026","show_page_url":"https://stenobird.com/podcast/pest-control-marketing-that-actually-works-7647545","url":"https://api.riverside.com/hosting-analytics/media/143d70e6a9a90fc99bc9900cf1e3e5d3b952461ddf3024a1f756d70d0279029b/eyJlcGlzb2RlSWQiOiI1MjI2ZmI5NS0wY2ViLTQ1MDYtOWUzNS04OGFmZWI3OTQ5OTkiLCJwb2RjYXN0SWQiOiJlMWY2M2FhOC0yZjM4LTRmMzgtYjdhNy1jMjNiMWE0NmVlNjYiLCJhY2NvdW50SWQiOiI2OTI1ZmNjYzk0MWIwNWFkZDQwZDQzZGUiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjk3MjQyMjRkOTA3NTYxOWI5MWYxMzQzL2N1YmVzLXN0dWRpby10MjBvcy1jb21wb3Nlci0yMDI2LTEtMjJfXzE2LTI4LTM2Lm1wMyJ9.mp3","audio_url":"https://api.riverside.com/hosting-analytics/media/143d70e6a9a90fc99bc9900cf1e3e5d3b952461ddf3024a1f756d70d0279029b/eyJlcGlzb2RlSWQiOiI1MjI2ZmI5NS0wY2ViLTQ1MDYtOWUzNS04OGFmZWI3OTQ5OTkiLCJwb2RjYXN0SWQiOiJlMWY2M2FhOC0yZjM4LTRmMzgtYjdhNy1jMjNiMWE0NmVlNjYiLCJhY2NvdW50SWQiOiI2OTI1ZmNjYzk0MWIwNWFkZDQwZDQzZGUiLCJwYXRoIjoibWVkaWEvY2xpcHMvNjk3MjQyMjRkOTA3NTYxOWI5MWYxMzQzL2N1YmVzLXN0dWRpby10MjBvcy1jb21wb3Nlci0yMDI2LTEtMjJfXzE2LTI4LTM2Lm1wMyJ9.mp3","summary":"Social Media for Pest Control: What Actually Works in 2026 Social media is one of the most misunderstood marketing channels for pest control companies. Most operators either ignore it completely or waste hours posting content that generates zero leads. In this episode, Adam and Elisabeth bring in Hannah Kilpatrick, Cube Creative's social media manager, to break down what actually works. You'll learn which platforms deserve your time, which content types get engagement, and how much ROI to realistically expect from social media. The hard truth: social media is a supporting actor, not your lead generator. But when done right, it builds the trust and credibility that makes your other marketing channels more effective. Three Key Takeaways: Facebook and Google Business Profile matter most for pest control. Instagram works if you serve younger demographics. LinkedIn is only for commercial accounts. Skip TikTok for now—it requires too much time and attention for too little return. Content that gets engagement includes educational how-tos, behind-the-scenes team culture, before and after photos, customer testimonials, and seasonal tips. Sales posts and stock images get ignored. People connect with helpful, authentic content. Invest three to five hours per week if doing it yourself. Expect two to five leads per month initially, growing to ten to fifteen leads per month after six to twelve months of consistent posting. Social media is a supporting actor, not your lead generator. In this episode you'll learn: Why social media builds trust but won't replace Google Ads for direct leads The platform-by-platform breakdown: Facebook, Google Business Profile, Instagram, LinkedIn, and TikTok How to use Facebook groups to get leads without being salesy The five content types that actuall…","meta_description":"Social Media for Pest Control: What Actually Works in 2026 Social media is one of the most misunderstood marketing channels for pest control companies. Mo…","key_points":[],"chapters":[],"topics":[],"duration_seconds":855,"processing_state":"not_requested","actions":[{"name":"request_transcript","method":"POST","url":"https://stenobird.com/v1/public/podcasts/pest-control-marketing-that-actually-works-7647545/episodes/social-media-for-pest-control-what-actually-works-in-2026/transcription-requests","description":"Idempotently request low-priority transcript generation for this episode."},{"name":"read_markdown","method":"GET","url":"https://stenobird.com/podcast/pest-control-marketing-that-actually-works-7647545/social-media-for-pest-control-what-actually-works-in-2026.md","description":"Read the agent-friendly Markdown representation of this episode resource."}]}}